Pick a Lane: The Key to Reaching the Right Readers

If your book is “for everyone,” it’s actually for no one. In this sharp yet encouraging episode, we tackle one of the biggest hurdles for new authors: not wanting to be boxed in by genre.

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Overthinking Couch Topics:

• Identify your book’s genre and emotional promise.
• Avoid the “genre blender” mistake that confuses readers.
• Use genre conventions as creative and marketing tools.
• Communicate your book’s identity in one professional sentence.
• Decide when and how to blend genres.

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Music licensed from Storyblocks.