Pharma Council - FutureHealth Podcast Por Advertising Research Foundation arte de portada

Pharma Council - FutureHealth

Pharma Council - FutureHealth

De: Advertising Research Foundation
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The ARF Pharma Council has launched an on-demand series of webcasts and podcasts on “Trends in the Patient Journey: What to Expect in the Next 3-5 Years.” In this series, the Council explores the future patient journey through the lens of experts and companies working on the cutting edge of current trends in health care marketing and delivery© 2025 Pharma Council - FutureHealth Enfermedades Físicas Higiene y Vida Saludable
Episodios
  • FUTUREHEALTH: WOMEN’S HEALTH IN FAST-FORWARD
    Jan 7 2025

    The gender gap in health care seems to be getting more attention lately. President Joe Biden and First Lady Jill Biden recently hosted the first White House Conference On Women’s Health Research to address the disparities. The event also emphasized the health of American women impacts the prosperity of the country. In this episode of FutureHealth, we’re looking at the state of women’s healthcare today and looking forward in the next three to five years.

    Guest:

    Wendy Lund, Chief Client Officer, Health@WPP

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    30 m
  • FUTUREHEALTH: CONNECTING WITH GEN Z & NEW PATHWAYS TO CARE
    Aug 28 2024

    The future of health care in the US is partly a story of different generations of Americans and their health status, consumption of healthcare products and services, and relationships with medical providers. On this episode, we look at Gen Z and health management, including their particular medical maintenance challenges, issues connecting with them, and their pathways to care.

    Guest:

    Miriam Browning Nance, VP at Horizon Media’s WHY Group

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    32 m
  • FUTUREHEALTH: IMPACT OF THE AGING U.S. POPULATION
    May 23 2024

    According to a United Nations report, the aging of the world’s population is accelerating. In 2019, there were 703 million people aged 65 years or older in the world. That’s projected to grow to 1.5 billion by 2050. In the U.S., the 2020 census showed one in six Americans, 55.8 million people, are 65 plus. That’s projected to reach 82 million by 2050, amounting to a quarter of the population, compared to 17% today. It’s a challenge given that older people are often defined by chronic conditions. On this episode, we discuss what this senior boom means for the work force, healthcare and businesses.

    Guest:

    Michael Hodin, CEO, Global Coalition On Aging, Managing Partner, High Lantern Group

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    37 m
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