Peter Mallouk: Creative Planning CEO, KC Royals Owner & Kansas City Philanthropist | Best Of

As we kick off the New Year, we’re revisiting one of our most compelling conversations — a Best Of episode featuring Peter Mallouk, President and CEO of Creative Planning, one of the fastest-growing independent wealth management firms in the United States with more than $370 billion in assets under management.

Before becoming a nationally recognized leader in finance, Peter’s story began right here in Kansas City. The son of Egyptian immigrants, he learned the value of hard work early — delivering newspapers, working as a “clubbie” at Kauffman Stadium, and finding opportunity through perseverance. After earning both his business and law degrees from the University of Kansas, Peter set out to reimagine financial services by creating a true one-stop shop that integrated financial planning, investing, and legal guidance. That vision became Creative Planning.

Beyond the world of finance, Peter is also a Kansas City Royals owner and, alongside his wife Veronica, leads KC CAN!, a nonprofit dedicated to supporting at-risk youth across the Kansas City metro.

In this episode of There’s Just Something About Kansas City, Peter shares how his family’s decision to settle in KC shaped his journey — from humble beginnings to entrepreneur, philanthropist, and community leader. It’s a timely and inspiring listen for the start of a new year.

🎧 A Best Of encore — perfect for reflecting on leadership, legacy, and what’s possible in the year ahead.