Part 4 - Not Your Typical Consumer Experience

The Plain Bicycle Project team discusses the experience of getting the Dutch bicycles in to the hands of their customers in round 1. A few years later, The Plain Bicycle team launches round 2 of the project and host Erin Riediger follows their progress in real time as the bicycles make their way to Winnipeg and are prepared to meet their new owners. Melissa and Chris Bruntlett of Modacity talk about the opportunity in North American cities to adapt the Dutch way of cycling for shorter trips. Follow Erin Riediger on Twitter @erinriedigerFollow Plain Bicycle on Instagram @plainbicyclepodcast

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