Paid Verification: Is This The End Of Social Media?

Marketing and Content Coach Ross Herosian is joined by Craig Dacy to discuss how the introduction of paid verification on social media platforms may be a sign of the end for these platforms. We discuss why people are turning to verification as a way to get ahead and how it could be leading to a more unequal system where only those who can afford it have access to certain privileges. We also examine what could happen if the trend continues and how it could lead to the demise of social media as we know it.

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