EP328 of Profit With A Plan Podcast Released Date 11.25.25

Guest: Dr. Danny Brassell Phd, Master storyteller, speaker, trainer and coach Host: Marcia Riner, Business Growth Strategist | Infinite Profit®

Most presentations lose people in the first few minutes because they focus on information instead of connection. In this episode, Dr. Danny Brassell breaks down how to use intentional storytelling to grab attention fast and guide people toward action.

You’ll learn the 5 C’s of a well-crafted story, how to connect emotionally without feeling pushy, and simple techniques that make your message memorable, relatable, and conversion-ready. Whether you speak on stage, lead a team, or pitch clients, this episode shows how the right story can move people and move business forward.

• Why connection, not confidence, drives audience engagement • The 5 C’s of a WellCrafted Story that inspire action • How to open any presentation so people lean in instantly • Why vulnerability builds trust faster than credentials • A simple exercise to uncover hundreds of stories people remember • How to use stories ethically to motivate and convert your audience

[00:00] Why some speakers hook attention instantly and others lose the room [02:30] The real reason emotion moves people more than information [06:00] What separates a good presentation from one that converts [08:45] The 5 C’s framework for crafting stories that land [13:20] How to connect with your audience in the first five minutes [17:40] Using everyday moments to create stories people remember [25:00] Why one clear call to action beats multiple choices [30:50] How to end with impact without relying on sad stories [34:45] The mindset shift that keeps your audience engaged and inspired [36:00] Where to get your free WellCrafted Story blueprint

FreeStoryGuide.com

Marcia Riner is a business growth strategist, creator of the Profit Booster strategies, and CEO of Infinite Profit. She helps entrepreneurs scale smarter, increase profitability, and build businesses that are worth more, whether they plan to keep them or sell them.

As host of Profit With A Plan, Marcia shares expert interviews and actionable strategies to help business owners increase revenue, improve systems, and prepare for high-value exits. With decades of experience in finance, operations, and marketing, she delivers clear, profit-driving insights you can use right away.

Questions? Call (949) 229-2112 or visit InfiniteProfitConsulting.com

Profit Booster Podcast Monetization Hub Turn your interviews into a client-generating machine without adding more work to your plate. Learn more at ProfitBoosterPod.com

Free Growth and Marketing Audit Grab your free Profit Booster Growth Map at ProfitBooster.biz to identify three clear moves that grow revenue and stop profit leaks fast.

Never Miss a Profit-Driving Strategy Subscribe to Profit With A Plan on Apple Podcasts, Spotify, or your favorite platform.

EP327 of Profit With A Plan Podcast Released November 18, 2025

Guest: Tami Reiss, Leadership Trainer and the CEO of Leader Within Host: Marcia Riner, Business Growth Strategist, CEO Infinite Profit®

🎯 Episode Summary Most leaders lean on authority and wonder why their team doesn’t follow through. Influence-driven leadership flips the script. In this episode, Tami Reiss breaks down how to get genuine buy-in, why personalized pitches matter, and how asking smarter questions leads to better collaboration, stronger culture, and faster results. You’ll also learn her simple MAP framework for making your message land and motivating people at every level.

🎥 What You’ll Learn • Why authority alone fails to create lasting buy-in • How to motivate teams using influence-driven leadership • The MAP framework for getting people aligned and excited • How to personalize your pitch so others instantly care • The role trust plays in influence and decision-making • Simple language shifts that strengthen credibility

⏱️ Timestamp Highlights [00:02] Authority fails because influence drives real action [00:05] How influence creates ownership and better performance [00:09] Why leaders must stop “babysitting” and build collaboration [00:12] MAP explained: Manifest, Assess, Promote [00:18] Personalizing your pitch for each individual [00:23] How trust increases influence and impact

🔗 Resources & Links TamiReiss.com TamiReiss.com/influence

💼 About Marcia Riner & Profit With A Plan Marcia Riner is a business growth strategist, creator of the Profit Booster strategies, and CEO of Infinite Profit. She helps entrepreneurs scale smarter, increase profitability, and build businesses that are worth more—whether they plan to keep them or sell them.

As host of Profit With A Plan, Marcia shares expert interviews and actionable strategies to help business owners increase revenue, improve systems, and prepare for high-value exits. With decades of experience in finance, operations, and marketing, she delivers clear, profit-driving insights you can use right away.

Questions? Call (949) 229-2112 or visit https://InfiniteProfitConsulting.com

🚀 Profit-Driven Resources (CTAs)

💰 Profit Booster Podcast Monetization Hub Turn your interviews into a client-generating machine without adding more work to your plate. Learn more at ProfitBoosterPod.com

📈 Free Business Growth Map Your leads should be converting. Let’s find out what’s missing. Book yours now at ProfitBoosterBiz.com

🎧 Never Miss a Profit-Driving Strategy Subscribe to Profit With A Plan on Apple Podcasts, Spotify, or your favorite platform.

🎯 Episode Summary: Still using your personal credit to keep your business running? That’s a profit killer. In this episode of Profit With A Plan, Marcia Riner and guest expert Sue Schuster reveal how to build corporate credit that protects your personal assets and fuels sustainable business growth. Learn how to separate your finances, establish real credibility with lenders, and access funding without personal guarantees.

🎥 What You’ll Learn: • Why using personal credit for your business puts everything you own at risk • The difference between personal and corporate credit—and how to build both • Step-by-step ways to legitimize your business before applying for credit • How to make sure your vendors and lenders actually report your credit activity • Why banks don’t tell you about EIN-based credit—and how to use it anyway • How corporate credit protects your “corporate veil” and keeps you financially safe

⏱️ Timestamp Highlights: [00:00] Why using personal credit is a profit killer [03:00] What corporate credit really means for business owners [05:00] The three key credit bureaus every business must register with [10:00] How to build credibility before applying for funding [17:00] Address, phone, and email details that make or break your approval [21:00] The secret to getting trade lines and vendor accounts to report [26:00] How corporate credit strengthens your business and protects your assets [30:00] The truth about banks, bots, and business lending [33:00] Why you shouldn’t go it alone—and how to get expert help

🔗 Resources & Links: Sue Schuster on LinkedIn suzanne@profituring.ai Bizfi.io

💼 About Marcia Riner & Profit With A Plan Marcia Riner is a business growth strategist, creator of the Profit Booster® strategies, and CEO of Infinite Profit®. She helps entrepreneurs scale smarter, increase profitability, and build businesses that are worth more—whether they plan to keep them or sell them.

As host of Profit With A Plan, Marcia shares expert interviews and actionable strategies to help business owners increase revenue, improve systems, and prepare for high-value exits. With decades of experience in finance, operations, and marketing, she delivers clear, profit-driving insights you can use right away.

📞 Questions? Call (949) 229-2112 or visit InfiniteProfitConsulting.com

🚀 Profit-Driven Resources (CTAs) 💰 Profit Booster® Podcast Monetization Hub Turn your interviews into a client-generating machine—without adding more work to your plate. 👉 Learn more at ProfitBoosterPod.com

📈 Free Growth Map Generate 3 great profit boosting ideas quickly 👉 Book yours now at ProfitBoosterBiz.com/growthmap

🎧 Never Miss a Profit-Driving Strategy Subscribe to Profit With A Plan on Apple Podcasts, Spotify, or your favorite platform.