In this episode of Press Play, I’m walking you through exactly how to map out your very first podcast season—step by step—so you’re not staring at a blank page wondering what to talk about.

This episode builds directly on the last two conversations we’ve had about messaging and whether or not to use seasons, because your first season should never be random. It should be intentional, strategic, and designed to introduce you, your perspective, and your work in a way that actually moves listeners toward trusting you.

If you’re brand new to podcasting—or if you already have a podcast that feels scattered or unclear—this framework works for both. Think of this as your “reset button.”

Here’s how I break down your first podcast season:

1. Start with a mission episode
2. Your very first episode is all about buy-in. I walk you through how to clearly share who you are, who you help, why you care, and what you stand for—so listeners immediately understand your bigger mission and why they should keep listening.
3. Create episodes that show what you believe
4. Next, you’ll use your messaging work to create episodes around what you want your audience to stop doing, start doing, and rethinking. These episodes help you stand out, call out bad advice in your industry, and clearly communicate what you believe.
5. Teach your framework
6. The back half of your season focuses on how you actually help people get results. I show you how to break your process into episodes that demonstrate your expertise and move listeners from point A to point B.
7. End with a sales (aka “girlfriend chat”) episode
8. The final episode of your season is where you speak directly to the person who’s been listening, nodding along, but still hasn’t taken action. This isn’t a hard sell—it’s a real, honest conversation about what’s possible if they finally say yes to themselves.

The goal of your first season isn’t to go viral or be perfect. It’s to clearly position you, build trust, and create momentum—for you and for your listeners.

I’ve dropped the First Season Framework inside my school community so you can follow along and map this out easily. Once you’re in, let me know where you’re at in your podcast journey—I’d love to see what you’re building.

If you have questions, come find me on Instagram or inside the community. I’ll see you in the next episode.

In this episode, I’m answering a question I get all the time: Should your podcast have seasons, or should you just keep publishing episodes week after week with no breaks? If you’ve been stuck overthinking this decision, this conversation is meant to help you move forward without letting structure slow you down.

I walk through how to think about podcast seasons in a way that actually supports consistency, sustainability, and momentum — because at the end of the day, the best podcast structure is the one you can stick with. This episode isn’t about rules. It’s about choosing the approach that makes podcasting feel lighter instead of heavier.

I also share why I personally love seasons for most podcasters, especially when you’re just getting started. Seasons make it easier to focus your content, avoid burnout, and stop feeling like you need to come up with infinite episode ideas forever. When you think in seasons, you can narrow your focus, create with intention, and guide your listeners toward a specific result instead of talking about everything all at once.

In this episode, I talk about:

1. Whether you should structure your podcast with seasons or not
2. Why sustainability matters more than podcast format
3. How seasons can make content creation feel easier and more focused
4. When having no seasons might actually work better for you
5. How podcast seasons can support launches, offers, and marketing
6. Why seasons don’t have to be public or labeled to be effective

I also explain how seasons can work even if your podcast is still numbered continuously, and how you can quietly use seasons behind the scenes to plan smarter content. If the idea of committing to endless weekly episodes feels overwhelming, this episode will help you reframe podcasting in a way that feels doable and aligned with how you actually work.

At the end of the day, I vote for seasons — unless that structure becomes the thing that holds you back from starting. If seasons feel supportive, use them. If they feel restrictive, skip them and start talking. Forward momentum always wins.

If you have questions about podcast structure, seasons, or planning your content, come find me on Instagram @angiemspearman, or check out the links in the show notes. I’ll see you in the next episode.

In this episode of Press Play, I’m kicking off the conversation around podcast content — starting with the most important piece: your messaging.

Before we talk about episode ideas, content frameworks, or how long your episodes should be, we have to get really clear on who you’re talking to, what you stand for, and what you want your listeners to do differently because of your podcast. That’s exactly what we’re diving into here.

I’m walking you through the foundational questions I want you to actually sit down and write out — the ones that will shape every episode you record moving forward.

In This Episode:

1. Why your messaging has to come before your podcast content strategy
2. How to define your mission and who you actually help (beyond demographics)
3. Where your dream listeners are in their journey — and how to speak directly to them
4. What you want your audience to stop doing and start doing right now
5. How calling out bad advice in your industry can become powerful podcast content
6. Why your framework is the backbone of your podcast messaging

If you’ve been stuck wondering what to talk about on your podcast, chances are the issue isn’t content — it’s clarity. When your messaging is dialed in, creating podcast episodes becomes so much easier (and more intentional).

This episode sets the foundation for everything that comes next in your podcast launch. Once you work through these questions, you’ll stop guessing and start creating content that actually connects and converts.

Take the time to actually work through these questions — journal them out, brain dump, get messy with it. This is how we’ll build your podcast content in a way that feels aligned, intentional, and effective.

I’ll see you in the next episode.