In this episode of the Onsite podcast, the host sits down with Brendon Ratos, an educator at the Elite Builders Society specializing in ads, who previously worked at Google. They discuss Brendon's journey from biotechnology to digital marketing, the intricacies of working with Google Ads, and key strategies to optimize ad spend for contractors. Brendon provides valuable insights on distinguishing between Google and Meta ads, optimizing websites, and the importance of a well-defined sales process. He also shares a remarkable story of revamping a client's $500K a month ad spend to achieve better results. Tune in to learn how to efficiently manage ad budgets and improve lead generation for your business.

Chapters

• 00:00 Introduction
• 01:11 Meet Brendon Ratos: From Biotechnology to Digital Marketing
• 03:20 Inside Google Ads: Brendon's Experience
• 06:43 Challenges and Realities of Google Ads
• 12:29 The Importance of a Holistic Approach to Ads
• 16:48 Brendon's Personal Life and Hobbies
• 19:00 Helping Contractors Get Onsite
• 24:58 Starting with Google Ads for Contractors
• 26:08 Scaling Ad Budgets and Managing Leads
• 29:17 Horror Stories from Ad Campaigns
• 31:46 Optimizing Ad Spend and Campaign Structure
• 38:06 Google vs. Meta Ads: Key Differences
• 43:54 When to Invest in Ads and Organic Strategies
• 47:06 Conclusion and Contact Information

Connect with Brendon Ratos
Website: https://nanoboostdigital.com/

Connect with Brandon Fuchs
Instagram: www.instagram.com/the_contractorcoach

Join the Elite Builder Society
Website: https://ebsworks.com/

In this episode, Brandon introduces his guest Jory from Flawless Renovations for the sixth episode of the freshly named 'Onsite' podcast. Jory shares insights about his construction company, the unique challenges of managing renovations, and his journey working closely with his father. He discusses a significant project involving the restoration of a sentimental family cabin, highlighting the technical and emotional aspects of the job. The conversation also touches on Jory's personal challenges with hearing impairment and how it has shaped his approach to his work and life. Jory speaks about his connection to the Elite Builder Society, the personalized support he receives, and his aspiration to expand his business to Alberta. The episode closes with reflections on the value of family, mentorship, and the importance of community within the construction industry.

Chapters

• 00:00 Introduction
• 00:40 Meet Jory from Flawless Renovations
• 02:05 Jory's Background and Current Projects
• 03:46 Challenges and Unique Aspects of the Cabin Project
• 11:26 Jory's Hearing and Construction Work
• 17:33 Working with Family in Construction
• 20:10 Reflecting on Family and Business
• 21:06 The Value of Hands-On Experience
• 21:55 Challenges and Rewards of School
• 25:38 Joining the Elite Builder Society
• 27:59 Navigating Business and Personal Growth
• 30:30 Future Plans and Aspirations
• 36:44 Concluding Thoughts and Gratitude

Connect with Jory Collette:
Instagram - https://www.instagram.com/flawlessrestoration

Connect with Brandon Fuchs
Instagram: www.instagram.com/the_contractorcoach

Join the Elite Builder Society
Website: https://ebsworks.com/

In this episode, Brandon sits down with Steve Marsala from Seaview Contracting to discuss his journey and experiences in the construction business. Steve shares insights about his company's work on a significant historical renovation project in Port Jefferson, Long Island. This project involves restoring an 18th-century waterfront mansion with 16 bedrooms and 8 bathrooms, featuring intricate details like custom-crafted moldings and marble backsplashes. Steve delves into the unique challenges and rewarding aspects of preserving historical architecture, while also touching on the reliable methodologies and software that streamline project management. Additionally, Steve discusses the benefits and personal growth he's experienced as part of an inclusive contractor community. The episode offers valuable perspectives on maintaining craftsmanship standards, managing diverse construction projects, and leveraging community resources for business growth.

Chapters

• 00:00 Meet Steve: Contractor of the Month
• 01:30 Steve's Background and Business
• 02:22 The Historical Home Project
• 03:47 Challenges and Unique Aspects of the Project
• 04:35 Follow Steve's Journey on Instagram
• 05:34 Revamping the Historical Home
• 08:21 Architectural Legacy and Structural Integrity
• 14:51 Other Ongoing Projects
• 16:50 Life and Work in New York
• 19:12 Navigating the Challenges of Working in the City
• 20:26 Joining the Community: Expectations and Experiences
• 21:01 The Importance of Mentorship and Peer Support
• 24:10 Celebrating Weekly Wins and Community Support
• 26:31 Implementing New Strategies and Tools
• 29:55 Looking Forward: Future Plans and Goals
• 31:39 Capturing and Showcasing Your Work
• 33:16 Final Thoughts and Upcoming Events
  

Connect with Steve Marsala:
Website: https://www.seaviewcontractingllc.com/
Facebook: https://www.facebook.com/seaviewconstructionllc/
Instagram: https://www.instagram.com/seaview_contracting_llc
LinkedIn: https://www.linkedin.com/in/stephen-marsala-38603360/

Connect with Brandon Fuchs
Instagram: www.instagram.com/the_contractorcoach

Join the Elite Builder Society
Website: https://ebsworks.com/