On Brand Re-Brand: Malcolm Gladwell: Zeitgeist Surfer

This week on “On Brand”, we go back to August 11th, 2022. Donny sits down with author, podcast host, and global thinker, Malcolm Gladwell. The pair start with Malcolm’s inspiration for his most successful books like Outliers, Blink, and The Tipping Point – leading to a discussion of his new book, Bomber Mafia. The duo also discuss Malcolm's thoughts on Trump, historical memory, and Malcolm’s approach to his podcast "Revisionist History." Learn more about your ad choices. Visit megaphone.fm/adchoices