Once you’ve made the decision to start a business — or even if you’re still deciding — it’s all too easy to find yourself making excuses that you’re “too busy,” or you have this or that obligation, or it’s not the right time.

Here’s how to make inertia your friend and get momentum on your side – all by setting aside only 15 minutes a day.

In this episode you will learn:

1. How to turn inertia from an enemy into a friend.
2. How you only need 15 minutes a day to start a business.
3. My 5-step strategy to kickstart your business.

Resources:

• Breaking Down Big Goals Into Baby Steps
• David Allen’s Getting Things Done
• Step Back and Think About the Big Picture
• The Virtue of Limited Resources

SPECIAL OFFER:

• Listeners can get 1 FREE hour of consulting by using the code “startup” or mentioning this offer when they book a call.

Connect:

• Visit my website
• Subscribe to my newsletter
• Work with me one-on-one
• Tight budget? Check out my Business Plan Kit

If you listen to the media, it’s easy to get the impression that if you’re not in your 20s you’ve missed your chance and it’s too late to start a new business.

While the media may put most of their focus on younger entrepreneurs, in the real world, successful founders definitely skew older. In fact, research from the Harvard Business Review shows the average age of a successful startup founder is 45.

In this episode you will learn:

The 5 things entrepreneurs over 40 have going for them that younger people don’t. Age truly can be an advantage in starting a business — so don’t listen to the media.

Resources:

• Harvard Business Review
• Stop Worrying About the Other Guy
• Take the Time to Figure Out the Important Details
• The Secret to Getting it Right the First Time
• DIY Business Plan Kit

SPECIAL OFFER:

• Listeners can get 1 FREE hour of consulting by using the code “startup” or mentioning this offer when they book a call.

Connect:

• Visit my website
• Book a FREE discovery call
• Subscribe to my newsletter
• Tight budget? Check out my DIY Kit

In this episode you will learn:

• How myths and biases influence your funding goals.
• So much of the advice out there is about the “right” way to raise funds — but that advice is only focused on a very small group of businesses that are on a very particular trajectory: scale (or grow) incredibly fast, then sell.
• Securities lawyer Jenny Kassan pulls back the curtain on ways to raise funds that other people don’t even know about.

Resources:

• Jenny Kassan

SPECIAL OFFER:

• Listeners can get 1 FREE hour of consulting with Diane by using the code “startup” or mentioning this offer when they book a call.

Connect:

• Visit my website
• Book a FREE discovery call
• Subscribe to my newsletter
• Tight budget? Check out my DIY Kit