You think you're out of motivation, but what if you're just surrounded by invisible resistance points that make every next step harder than it needs to be?Most of us can't see the friction draining our momentum. We blame ourselves for not starting, not following through, not sticking with it - when really, our brains are just following the path of least resistance. Scrolling your phone has near-zero friction. Going to the gym? High friction. Your life isn't designed around your goals - it's designed around avoiding resistance.Jon and Josh explore the three types of friction killing your productivity, why a cluttered desk does more damage than you realize, and how to use the friction index to rate any task and actually reduce the resistance by 20%.SKIP AHEAD:(00:00) Sometimes you're not out of motivation - you're just surrounded by friction(02:00) What friction actually is: environmental, cognitive, and emotional resistance(07:00) Why friction matters more than willpower (and how it reinforces procrastination)(11:00) The friction index - rate any task from 1-10 and see why scrolling beats the gym(18:00) Five ways to reduce friction: remove steps, pre-decide, prep your environment, add friction to distractions, turn effort into identity(24:00) When friction isn't physical - how shame and fear disguise themselves as logistics(27:00) The 20% challenge: pick one behavior, identify one friction point, reduce it by 20%📧 Sign up for the nonstatic newsletter to never miss an episode🧠 Visit Inspire Services for mental health resources and support