My Definition of Creativity Had to Change

Author Greg Twemlow explores the necessity of redefining human creativity as artificial intelligence becomes increasingly capable of solving pre-defined problems. He argues that while his earlier 2020 definition focused on problem-solving, his updated 2026 perspective emphasises venturing into the unknown, where no specific destination exists. By shifting the focus from finding solutions to exploring unnamed possibilities, Twemlow distinguishes unique human inquiry from the algorithmic outputs of machines. The text warns against a culture of compliance and the "groove" of modern life, which discourages the courageous act of meandering and personal expression. Ultimately, the source serves as a call to action for individuals to reclaim their creative agency by asking open questions and sharing their work with the world. This evolution in thought highlights that the true value of humanity in an AI-driven era lies in the ability to explore undefined territory. Read the article.

About the Author - Greg Twemlow writes and teaches at the intersection of technology, education, and human judgment. He works with educators and businesses to make AI explainable and assessable in classrooms and boardrooms — to ensure AI users show their process and own their decisions. His cognition protocol, the Context & Critique Rule™, is built on a three-step process: Evidence → Cognition → Discernment — a bridge from what’s scattered to what’s chosen. Context & Critique → Accountable AI™. © 2025 Greg Twemlow. “Context & Critique → Accountable AI” and “Context & Critique Rule” are unregistered trademarks (™).