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Multimedia Pioneer

Multimedia Pioneer

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Today's episode is the first in a look at several dozen musicians who lived after 1900, roughly in chronological order. And let me emphasize this is a extremely subjective look - it seems like every time I would look at my list, I f would find a new musician that just had to be on there - so I'm not presenting this in any way as an ideal selection of the most popular or talented or well known musician - just a deep dive into the lives and talents of some of the greatest singers and musicians of the 20th and 21st centuries

And I'm going to start with Bing Crosby mainly because he is widely considered the first multimedia star. Bing Crosby was able to achieve unprecedented and simultaneous superstardom across the three dominant entertainment mediums of his time: recorded music, radio, and motion pictures. In other words, Crosby’s career was characterized by his massive and concurrent success in multiple platforms, a feat unmatched by performers who came before him.

Crosby was by far the best-selling recording artist of his time and remained so until well into the rock era. His recording of "White Christmas" is the best-selli Setting a standard for future male vocalist such as Frank Sinatra and he was also a major ng single of all time. And he had 41 number one hits, a number that even surpassed Elvis Presley and The Beatles.

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