Episodios

  • Storytelling to Success: Revolutionize Your Local Business with Digital Savvy
    Aug 15 2025

    🎙️ **Monetize My City Podcast: Unlocking Growth for Local Service Businesses** 🚀

    Ever feel lost in the digital marketing maze, aiming to elevate your business from mere survival to thriving success? Join host Greg Tresler on "Monetize My City," where we explore how to transform your local service business into a community powerhouse. In this riveting episode, we delve into mindset shifts essential for scaling in a competitive market and leveraging digital tools and AI.

    Discover the art of storytelling to differentiate your brand and resonate with customers bombarded by content. Learn why focusing on your narrative, rather than chasing trends, aligns your marketing strategy for growth. We’ll unpack how concise communication and defined hiring strategies can drive team and business efficacy.

    Plus, Greg shares game-changing advice on engineering momentum through mini-launches, ensuring your business stays dynamic and top-of-mind to your audience. This episode isn't just about adding to your workload—it's about refining strategies to transform from business operator to industry leader.

    Tune in to uncover how these insights can lead you to unprecedented growth. And don’t miss Greg’s invitation for a free digital strategy session—your personalized roadmap to success. Listen now and start turning your business into a beacon in the community!

    Listen to the full episode here: Storytelling to Success: Revolutionize Your Local Business with Digital Savvy

    Want to learn more? Check out the full article: How to go from marketer to CMO — 5 tactics that actually catapulted my career progression

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    5 m
  • Automate to Elevate: Harnessing AI for Local Business Triumphs
    Aug 15 2025

    Are you a local service-based business owner feeling overwhelmed by the digital landscape's demands? Tune in to the latest episode of *Monetize My City* as host Greg Tresler explores the transformative power of AI and automation for your business. Discover how AI isn't just a tech buzzword but a crucial tool for maintaining online credibility, streamlining marketing efforts, and boosting ROI. Learn how AI-driven solutions can automate lead generation, enhance your social media presence, and revolutionize email marketing to engage customers like never before. Plus, find out how you can access a free digital audit to identify automation opportunities within your marketing strategy. Join us to transform challenges into opportunities and pave the way for sustainable growth and success in your business. Don’t miss this chance to harness AI for real, tangible results!

    Listen to the full episode here: Automate to Elevate: Harnessing AI for Local Business Triumphs

    Want to learn more? Check out the full article: AI Apps Made Easy: Creating Whatever You Can Imagine

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    5 m
  • AI Unleashed: Supercharge Your Marketing Campaigns with Innovation
    Aug 15 2025

    🎙️ Welcome to "AI Edge: Transforming Marketing with Greg Tresler"

    Are your marketing campaigns stuck in the slow lane? Imagine accelerating your creative journey with AI as your supercharged ally. I'm Greg Tresler, and in today's episode, we're exploring the transformative power of AI in marketing, unveiling how it revolutionizes creativity, efficiency, and success for businesses large and small.

    Join us as we delve into the world where AI doesn’t just assist but becomes a strategic partner, seamlessly blending deep research with your expertise to produce personalized and impactful campaigns. We’ll break down how AI’s latest features, like improved prompting and an integrated image library, redefine what’s possible in marketing.

    Picture drafting an entire 2025 campaign mid-flight, with visuals ready to captivate, thanks to AI’s prowess. Discover the game-changing nature of hyperlocal, geo-targeted ads, and personalized sales decks that connect on a profound level with your audience.

    Feel the shift as AI reduces costs and enhances precision, ushering in an era of "one of one" personalization. If you're contemplating how to begin, let AI be both muse and assistant, sparking innovation in real-time.

    Tune in to learn how this AI-enhanced approach propels your creative potential beyond limits—achieving in hours what used to take days. Join me and embark on this journey to see AI push your marketing campaigns further. Ready to explore? Dive in and discover what AI can unleash for your business. Until next time, let's unlock the future together! 🚀

    Listen to the full episode here: AI Unleashed: Supercharge Your Marketing Campaigns with Innovation

    Want to learn more? Check out the full article: How I used ChatGPT-o3 to plan an entire marketing campaign during one plane ride

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    4 m
  • Boost Your Business: Unleashing AI Magic for Local Success
    Aug 15 2025

    Are you a business owner grappling with the speed of digital change? Feeling the pressure of lead generation and maintaining a credible online presence? Join Greg Tresler in the latest episode of "Monetize My City" as we decode the intricate world of digital marketing. Discover how AI and automation can revolutionize your local service-based business, freeing you from routine tasks and boosting your online reputation.

    Meet Sarah, a landscaping company owner who transformed her business with AI, seeing a 40% increase in leads in just six months. Learn how you can achieve similar results by starting small and scaling effectively, all while avoiding common pitfalls in the transition to AI.

    Explore actionable strategies like implementing AI chatbots and leveraging AI analytics to craft engaging marketing campaigns, giving you more time and control over your business's growth. Plus, enjoy exclusive resources like a free strategy guide or a complimentary digital audit, available on our website.

    Don’t miss out on these insights and real-world success stories. Tune in and equip yourself with the tools to navigate the evolving landscape of AI and automation. Embrace innovation, maximize your potential, and truly monetize your city.

    Listen to the full episode here: Boost Your Business: Unleashing AI Magic for Local Success

    Want to learn more? Check out the full article: Starting a Local SEO Agency? Read this First (7 Tips)

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    5 m
  • From Followers to Fanatics: Revolutionizing Lead Generation with the DM-First Approach
    Aug 15 2025

    🎧 **Welcome to "Monetize My City" with Greg Tresler!**

    Feeling overwhelmed by the whirlwind of digital marketing and lead generation? You're not alone. In today's episode, we tackle the challenge that 45% of businesses face—generating enough leads. But there's a silver lining. We’re revealing innovative strategies to revolutionize your approach to lead gen.

    Join us as we explore the DM-first approach—a game-changer that transforms passive followers into active participants through engaging, personalized interactions. Discover how businesses are thriving by cultivating meaningful dialogues and maximizing existing networks, like untapped LinkedIn connections, rather than casting wider nets.

    We'll also dive into the power of storytelling, webinars, and live demos, tools that not only showcase your expertise but also build trust and foster long-term relationships.

    Don’t miss the actionable insights on how authenticity, value, and interaction can convert passive interest into active trust. Plus, learn about our free strategy sessions designed to tailor these innovative methods to boost your business.

    Tune in and transform your lead generation into a frictionless, profitable experience.

    Listen to the full episode here: From Followers to Fanatics: Revolutionizing Lead Generation with the DM-First Approach

    Want to learn more? Check out the full article: 30 creative lead generation ideas to try (& why marketers recommend them)

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    5 m
  • Billboards & Behavioral Science: Unlocking Business Brilliance with Costly Signaling
    Aug 15 2025

    Welcome to Monetize My City, the B2B podcast where we transform local service-based businesses into community powerhouses. I'm your host, Greg Tresler, and in today’s episode, we delve into a captivating concept from behavioral science that can give your business a significant edge—costly signaling. Discover how leveraging traditional advertising methods like billboards can skyrocket your brand's perceived value, increasing credibility and customer engagement.

    We'll unravel why significant investments, such as in billboards, become powerful credibility builders in a world oversaturated with inexpensive digital ads. Through compelling real-world examples—from Netflix's artful installations to inventive campaigns by local businesses—you'll see how perceived cost can amplify your business reputation and visibility.

    Are you ready to mark your presence in the marketplace with strategies that resonate and inspire trust? Download today's episode and learn to implement these savvy tactics to elevate your business. Plus, stick around for a sneak peek into our next episode, where we explore AI automation and its potential to free up your schedule while boosting profits. Let's make your business the next big fixture in your city.

    Listen to the full episode here: Billboards & Behavioral Science: Unlocking Business Brilliance with Costly Signaling

    Want to learn more? Check out the full article: This behavioral science principle can make your billboard go viral, here’s how

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    5 m
  • Voices of the Future: Transforming Local Business with AI Revolution
    Aug 15 2025

    🎙️ **Monetize My City Podcast: Revolutionizing Local Businesses with AI Voice Technology**

    Imagine empowering your business with a voice that connects with your audience around the clock. Welcome to the forefront of AI voice technology with Greg Tresler. In this episode, we'll explore how cutting-edge tools are transforming marketing and operational strategies for local businesses, making your brand more unique and memorable.

    Join us as we delve into six innovative AI voice technologies, each offering distinctive advantages:

    - **Sesame**: An AI conversationalist with emotional intelligence, enhancing customer engagement through realistic, empathetic interactions.
    - **Grok**: Your creative AI partner for brainstorming, bringing fresh perspectives and breaking creative molds.
    - **ElevenLabs**: Voice cloning technology that scales your brand across content, ensuring consistent messaging.
    - **ChatGPT Voice Mode**: Delivering polished and professional communication, ideal for business presentations and training.
    - **Wispr Flow**: Boost productivity with accurate voice-to-text conversion, turning thoughts into action anytime, anywhere.
    - **Octave by Hume AI**: Crafting emotional storytelling, perfect for ads and narrative content that deeply resonates.

    Discover how these tools can enhance your digital presence and free you to focus on strategic growth. Reach out for a free strategy session, or take our digital audit to identify where AI can maximize impact in your business.

    Stay tuned for our next episode, where we'll continue to explore digital transformations and AI-driven solutions for local businesses. Ready to innovate with us? Listen now and transform the way you connect with your audience. ✨

    Listen to the full episode here: Voices of the Future: Transforming Local Business with AI Revolution

    Want to learn more? Check out the full article: I tested 2025's most realistic AI voice tools — here’s what blew me away

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    4 m
  • Beyond the Click: Unlocking the Power of Zero-Party Data in a Privacy-Centric World
    Aug 15 2025

    🎧 **Welcome to the Marketing Maven Podcast with Greg Tresler** 🎧

    Ever wondered how those online ads always seem to know what you want? Dive into the evolving world of digital marketing with host Greg Tresler, as we unravel the mystery behind zero-party data—your new secret weapon for success. With privacy concerns and new regulations like GDPR shaping the landscape, businesses are turning to zero-party data to obtain precise, voluntarily shared consumer insights.

    In this episode, discover how to build trust with your audience in a privacy-conscious world, and learn how to collect high-quality, ethically-sourced data that leads to more meaningful, personalized interactions. Whether it's through creatively designed signup forms or engaging quizzes, you'll learn practical strategies to enhance customer satisfaction and drive engagement.

    Ready to transform your marketing approach? Tune in for an enlightening discussion, and stay ahead of the curve with actionable tips for a privacy-first strategy. Curious to learn more? Visit our website for a free consultation and join us next time as we delve into AI automation in customer service.

    🔍 Stay innovative, stay competitive, and keep monetizing your city! 🏙️

    Listen to the full episode here: Beyond the Click: Unlocking the Power of Zero-Party Data in a Privacy-Centric World

    Want to learn more? Check out the full article: From third-party cookies to zero-party data: The new rules of email engagement

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    5 m