If you’ve ever opened Instagram thinking “what the heck do I even post?” this episode is your answer.

Cindy Plourde from Coffee and Contracts breaks down how agents are using a proven system to stay consistent on social media, attract clients, and finally make their content work for them instead of stressing them out.

We talk about what actually matters right now on Instagram (hint: it’s not likes), why most agents struggle with consistency, and how having the right prompts and strategy can completely change your business.

Plus, we get into how you can leverage your network and turn your influence into an additional stream of income, without building something from scratch.

If social media has ever felt overwhelming, this will simplify everything.

Resources & Links:

Follow Cindy on Instagram @cindyplourde_

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1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

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What does it really look like to build a thriving real estate business while raising young kids?

In this episode, Kristen sits down with Allie Readyhough, a top producing agent and mom of two who closed $75M in 2025. But behind that number is a story most people do not see.

From getting her license while pregnant to working late nights and juggling childcare on the fly, Allie shares the honest reality of building during one of the busiest seasons of life.

They talk about building a business from your sphere, the pressure of being “always on,” navigating mom guilt, and the moment she realized something had to change before burnout hit.

You will also hear how she scaled from doing everything herself to hiring the right people, building a strong team culture, and finally creating space to be present at home again.

This episode is real, relatable, and a reminder that sometimes the hardest seasons are the ones that set everything up.

If you are a mom in real estate trying to grow your business without losing yourself in the process, this one is for you.

Resources & Links:

Follow Allie on Instagram @areadyhough

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE

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What if you could build a wildly successful real estate business… without buying a single lead?

In this episode, I sit down with Shelby Hodges, top-producing agent, community connector, and mom of FOUR (yes, four under three ????) who’s quietly built a $38M, 85-transaction business powered entirely by relationships.

We’re diving into the real strategies behind her success, including:

• How she turned simple “pop-bys” into a scalable referral system
• The exact way she’s building a nationwide agent network (hint: it starts with a “creepy” DM)
• Why consistency and genuine connection beat hustle culture every time
• How she grew her business by 80% while working less and protecting her time as a mom
• The systems she’s refining (and the mistakes she’s owning) as she scales her team

Shelby proves that you don’t need to chase leads, you just need to show up, stay top of mind, and actually care about people.

If you’ve ever felt turned off by traditional sales tactics and want to grow your business in a way that feels natural, relational, and sustainable… this episode is your permission slip.

✨ Plus: We talk team culture, referrals from retiring agents, and how one teacher made $26K from just a few conversations.

Resources & Links:

Follow Shelby on Instagram @shelbychodges

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE

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The Rooms That Change You (And Why You Need to Be in Them)

What if the biggest shift in your business (and your life) has nothing to do with strategy… and everything to do with who you're surrounded by?

In this solo episode, I’m sharing a behind-the-scenes look at a recent mastermind retreat I invested in (yes, the one that felt scary to say yes to ????) and the unexpected takeaway that hit me harder than anything else.

We’re talking about:

• Why getting out of your “bubble” is non-negotiable
• The real ROI of retreats, events, and masterminds
• How to know if you’re missing the right people in your life
• A simple exercise to audit your support system (this one might surprise you)

Plus, I’m sharing a super real moment of coming home emotionally overwhelmed, and how leaning on the right people completely shifted everything for me in less than 24 hours.

If you’ve been feeling stuck, isolated, or just craving deeper connection… this episode is your sign.

Resources & Links:

Local to AZ? Join the Hello Culture Gilbert

Looking to start a Hello Culture Chapter in your city?

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE

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In this episode, Kristen Cantrell sits down with Ashley Willis, real estate agent and author of The House Hunt, to explore how buying a home can become a meaningful, kid-centered experience. Ashley shares her journey from traditional real estate to creating a children’s book that helps families and especially kids feel seen, excited, and included during a move. They talk about faith, motherhood, building a business with purpose, and why success in real estate doesn’t have to mean hustle culture. This conversation is a powerful reminder that small, thoughtful touches can create lasting memories and deeper client relationships.

Show Notes:



• Ashley Willis shares her journey from real estate agent to children’s book author and how The House Hunt was inspired by faith, family, and real client experiences.
• Why involving kids in the home buying process matters and how it can turn a stressful move into an exciting, memorable experience.
• A candid conversation about redefining success in real estate, stepping away from hustle culture, and building a business that fits your season of life.
• How The House Hunt has become a powerful relationship building tool for agents who want to stand out and create deeper client connections.
• What’s next for Ashley and Welcome Home Press, including the nationwide relaunch and expanded availability in major bookstores.

Resources & Links:

Save big and purchase an agent bundle here

Purchase one book here

Follow Welcome Home Press on Instagram

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE

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In this episode, we sit down with real estate entrepreneur and investor Chauncey Pham to talk about how agents can stop chasing endless transactions and start building multiple income streams within the real estate industry. Chauncey shares how she went from getting her license just to fund family Disney trips to building a vertically integrated real estate business that includes house flipping, design, team leadership, and media. We also dive into her unconventional take on social media, why not every agent needs to be an influencer, and how creativity can unlock new revenue opportunities. If you're a real estate agent feeling stuck on the transaction treadmill, this episode will challenge the way you think about building wealth in real estate.

Show Notes:

• How Chauncey Pham went from getting her real estate license to fund Disney vacations to building multiple income streams in the real estate industry.
• Why agents should stop chasing more transactions and instead learn how to make more money from every deal.
• Chauncey’s approach to house flipping and budget-friendly design that stands out in a crowded market.
• Her honest take on social media for realtors, and why not every agent needs to be an influencer to succeed.
• Practical ways real estate agents can expand beyond sales into investing, partnerships, and other revenue opportunities.

Resources & Links:

Connect with our guest Chauncey Pham!

Instagram @the_chaunceyshow

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE

Coffee & Contracts // Get a free week on content from Coffee & Contracts!

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Welcome back to the show! Today we're diving into something that has the power to completely transform your business, and honestly, your life too. We're talking about network expansion and why consistently meeting new people is one of the most important habits you can build, especially as a mom running a real estate business.

Over the years, I’ve talked to countless agents, week after week, year after year, and I’ve noticed a pattern. I’ve seen women who once had thriving businesses suddenly feel like everything slowed down. The leads dried up. The deals stopped flowing. And when we start unpacking why that happened, the answer almost always comes back to one simple question:

How are you consistently meeting new people?

And a lot of the time… there isn’t a clear answer.

Show Notes:

• The two critical questions every agent should ask: How am I consistently meeting new people? and How am I staying relevant after the connection?
• Creative and traditional networking strategies including open houses, community events, social media, and podcasting as a relationship-building tool.
• Why focusing on authentic relationships instead of sales tactics leads to long-term business growth.
• The importance of systems—CRMs, follow-ups, newsletters, and intentional social media engagement—to stay top-of-mind.
• How moms in real estate can build a successful business by focusing on one or two consistent lead-generation pillars instead of trying to do everything.

Resources & Links:

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE

Get a free week on content from Coffee & Contracts!

Coffeecontracts.com use code MIRE for $20 off

In this episode, Alyssa Stalker of Coffee and Contracts shares how she transitioned from new mom in production to brand strategist helping over 33,000 agents elevate their social media. We dive into building a personal brand that actually feels authentic, creating content that converts without chasing trends, and why agents have an unfair advantage on Instagram. Alyssa breaks down practical strategies for consistent marketing, even in the chaos of motherhood, and how to focus on relationships over vanity metrics. If you’re ready to stand out online and attract the right clients, this conversation is a must-listen.

Resources & Links:

Get a free week on content from Coffee & Contracts!

Coffeecontracts.com use code MIRE for $20 off

Follow Alyssa Stalker on Instagram

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE