Listen to our raw, live interview with Overdrive Orchestra at Bells Eccentric Cafe in Kalamazoo! The members of Overdrive Orchestra discuss their latest album 'Restless Star', the creative process behind their music, and their influences, including a nod to Pink Floyd.

They share insights into their recording process, the challenges of collaboration, and their excitement for upcoming shows and new music.

The band reflects on their journey, the evolution of their sound, and the importance of patience in the creative process.

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This episode consists of two interviews with women vocalists, Erin Monroe and Celestina Robles from Celestina y Los Sanchez, that we came across while at the Sounds of the Zoo Festival in Kalamazoo.

⁠Erin Monroe⁠, singer songwriter, shares her experiences with busking, her musical journey, and the importance of collaboration in the music industry. She discusses her recent performances, upcoming projects, and the vibrant music community in Michigan. Erin emphasizes the joy of working with other musicians and the creative process behind her songs, highlighting her recent releases and future plans.

Celestina y Los Sanchez is a family band with deep roots in Hispanic music. The band, consisting of multiple generations, reflects on their musical legacy, influences, and the dynamics of performing together as a family. Celestina discusses the band's past performances, future plans for new music, and the importance of evolving their sound to connect with younger audiences.

In this episode, Chris Simpson, founder of Catch and Play Songs, discusses his journey from musician to music marketing expert. He shares insights on the importance of community building, artist development, and the evolving landscape of music marketing. Chris emphasizes the need for artists to engage with their audience authentically and the benefits of a dedicated fan base.

Takeaways

• Music marketing has shifted from albums to singles, focusing on storytelling.
• Artists need to engage fans through authentic storytelling and community building.
• A dedicated fan base is more valuable than a large number of followers.
• The 'waterfall strategy' involves releasing singles to build momentum.
• Artists should leverage digital platforms for multiple opportunities to connect with fans.
• Community building is essential for long-term success in the music industry.
• Authenticity in marketing can lead to more genuine connections with fans.
• Chris Simpson's company focuses on music marketing, artist development, and community building.
• The Michigan music scene is diverse and cross-genre, offering unique opportunities.
• Chris Simpson emphasizes the importance of understanding and adapting to the digital landscape.