Episodios

  • How AJ Cassata Uses Cold Outreach and AI to Build Predictable B2B Lead Systems

    How AJ Cassata Uses Cold Outreach and AI to Build Predictable B2B Lead Systems
    Nov 22 2025
    On this episode of Mission Matters, Adam Torres interviews AJ Cassata, Co-Founder & CEO of Revenue Boost, about using cold outreach and AI to generate consistent, high-quality B2B leads. AJ explains how he shifted from struggling agency owner to building predictable outbound systems, the role of targeted lists and good copy, and why outbound is often the best first channel for agencies, consultants, and B2B startups looking to scale. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: https://missionmatters.lpages.co/podcastguest/ Visit our website: https://missionmatters.com/ More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    15 m
  • From The Apprentice to Insights Leader: How Devora Rogers Helps Brands Turn Data into Growth

    From The Apprentice to Insights Leader: How Devora Rogers Helps Brands Turn Data into Growth
    Oct 29 2025
    In this Mission Matters episode, ⁠Adam Torres⁠ interviews ⁠Devora Rogers⁠, Chief Strategy Officer at Alter Agents, about how brands can use consumer research to unlock growth and stay connected to their audiences. From her early career in media to leading insights at a top research firm, Rogers shares lessons on the power of data, the limits of AI, and how great storytelling drives brand impact. Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    15 m
  • From Pizza Delivery to $35M: Dan Henry on Building Digital Empires

    From Pizza Delivery to $35M: Dan Henry on Building Digital Empires
    Oct 1 2025
    In this episode of Mission Matters, Adam Torres interviews Dan Henry, Founder of GetClients.com. Dan shares how he built an eight-figure business and generated over $35 million selling digital products. From his bestselling books Digital Millionaire Secrets and The Pocket Guide to High Ticket Selling to his mission of empowering entrepreneurs, Dan reveals how digital products can transform businesses, create educated customers, and open new revenue streams. Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    18 m
  • Turning Data To Dollars

    Turning Data To Dollars
    Sep 8 2025
    In this episode of Mission Matters, host ⁠Adam Torres⁠ interviews ⁠Kenny Ridgell⁠, Founder & CEO of Ridge Media, to unpack how his team turns data into dollars for small and mid-sized businesses. We trace Kenny’s journey from a college app to building a full-service, fractional marketing team, then dive into real A/B testing examples, CRM + ad attribution, and how AI is speeding up everything from landing pages to lead qualification. Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    29 m
  • Beat the Algorithm: Gregg Clunis on Creator-First Content and Smart AI

    Beat the Algorithm: Gregg Clunis on Creator-First Content and Smart AI
    Sep 8 2025
    On Mission Matters,⁠ Adam Torres⁠ interviews ⁠Gregg Clunis⁠, Founder of Kojo, about a creator-first approach to social content, practical AI (beyond just LLMs), and turning best-performing posts into repeatable growth. Gregg shares how brands can make videos people actually watch—and how Kojo helps teams ideate, predict winners, and route briefs to UGC creators in seconds. Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    20 m
  • Own Your Digital House: Paige Wiese on Asset Control and Exit-Ready Ops

    Own Your Digital House: Paige Wiese on Asset Control and Exit-Ready Ops
    Sep 7 2025
    On Mission Matters, Adam Torres interviews Paige Wiese, Founder & CEO, Tree Ring Digital, about digital asset management—what it is, why it fails, and how to fix it. Paige outlines a three-phase approach (assessment, 300+ point audit, and continuity) to secure ownership, avoid costly outages, and safeguard valuation during an exit. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: https://missionmatters.lpages.co/podcastguest/ Visit our website: https://missionmatters.com/ More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    13 m
  • From Clicks to Trust: Win TV & Podcast Spots with Real Thought Leadership

    From Clicks to Trust: Win TV & Podcast Spots with Real Thought Leadership
    Sep 5 2025
    On Mission Matters, ⁠Adam Torres⁠ interviews ⁠Dominic Forth⁠, CEO of Thought Leaders America, on landing national TV and top podcast placements. Dominic explains his audience-centric, emotionally engaging, authentic framework, how to prep differently for TV vs. podcasts, and why trust beats views. He shares his mission to help leaders tell impactful stories and previews what’s next: a personal media tour, two new concept podcasts, and expanded event support. Follow Adam on Instagram at ⁠⁠https://www.instagram.com/askadamtorres/⁠⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠⁠https://missionmatters.lpages.co/podcastguest/⁠⁠ Visit our website: ⁠⁠https://missionmatters.com/⁠⁠ More FREE content from Mission Matters here: ⁠⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    25 m
  • Break the Bottleneck: Jesse P. Gilmore’s Playbook to Scale Creative Agencies

    Break the Bottleneck: Jesse P. Gilmore’s Playbook to Scale Creative Agencies
    Sep 2 2025
    In this Mission Matters episode, ⁠Adam Torres⁠ interviews ⁠Jesse P. Gilmore⁠, Founder of Niche in Control. Jesse explains why most agency bottlenecks start with the founder, not demand, and walks through his Leverage for Growth framework. He shares a practical time audit plus a 4-step method—Eliminate, Automate, Delegate, Time-block—to free capacity, build systems, and scale from operator to visionary. Jesse also highlights his book, ⁠The Agency Owner’s Guide to Freedom⁠, which provides mindset shifts and strategies to help founders buy back their time and build businesses that run without them. Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    18 m
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