‘Meme-ing hell’ - It’s the TikTok election and it’s horrendously cringey!

In the Genny Lex 2024, MPs are not just knocking on our doors, they are popping up in our feeds. But when it comes to their content, social media expert Sophia Smith Galer tells GK Barry she thinks the political parties could be doing much better. Too many memes, too much negativity and not enough posts of Penny Mordaunt’s blow dry according to Grace. Sophia explains why the different parties have different social media strategies and they both come up with the official Barry party post which includes twerking and Grace ‘utilising my lack of facilities’ , Sorry to say Matt Hancock, Angela Rayner, David Cameron and Nigel Farage in a nail bar - all feature in this episode.