Maximizing Textual Sales And Service

In this webcast, Doug will present highlights from Kennedy Training Network’s newest training program that will help your team convey heartfelt hospitality when communicating in writing and also secure more bookings by way of the often-overlooked channel of textual communications.

Participants will learn that potential guests who are shopping online often send questions by email, chat, or in-app messaging before booking. Doug will share how to recognize and capitalize on sales opportunities that occur when:

• Responding to direct email questions and inquiries as sent to [e-mail].

• Answering messages on OTA platforms (Airbnb, VRBO, Expedia, Booking.com).

• Corresponding with guests during chat exchanges.

• Using email as a proactive follow-up tool when callers are not yet ready to commit.

• Personalizing email templates by adding just one or two sentences to show we care.

• Following up tenaciously in a way that feels heartfelt and personalized.

This episode originally aired on May 12, 2023. Register for future webcasts at www.KTNwebcast.com