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In this episode of The AI Advantage, Matt Brown sits down with Jeanne Sheehy, Chief Marketing Officer at Bostrom, to explore how AI is reshaping the marketing landscape inside associations. Jeanne shares how her nine-person marketing team is experimenting with tools like Synthesia for video production, Hey Orca for smarter social media management, and analytics platforms that personalize communications and improve campaign performance.

She explains how Bostrom created an AI Council to establish guardrails, policies, and readiness frameworks that help associations adopt AI responsibly without compromising confidentiality or trust. From reducing video production timelines to tailoring content for member engagement, Jeanne outlines how AI is helping marketers do more with less while also highlighting the importance of transparency and ethical use.

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In this episode of The Threshold, Matt, Brent, and Rich dig into what it means to live well without getting lost in the grind. Rich shares his shift from chasing a big, complicated business to building a “tiny epic business” that supports a big, simple life. Brent reflects on the soul-filling joy of watching the sunrise in the Karoo, the power of shared experiences, and why the best moments often cost nothing.

They explore the idea of being a “reluctant adult” — making deliberate choices to hold on to playfulness, belly laughs, and long-form time with friends in a short-form world. Along the way, they unpack the difference between ritual friends and adventure friends, why fewer but deeper relationships matter, and how live, in-person moments are becoming more valuable than ever.

It’s part philosophy, part storytelling, and part gentle reminder that success isn’t just about money or growth — it’s about designing a life you don’t want to escape from.

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In this episode of The Matt Brown Show – AI Advantage, Matt sits down with Vivienne Wei, COO of Salesforce’s AgentForce platform, to explore how AI agents are transforming the enterprise. From crossing one million live conversations to building empathy into automated workflows, Vivienne shares how Salesforce is redefining customer experience, data governance, and AI adoption at scale. They discuss overcoming fear and inertia in AI deployment, creating agent–human collaboration, and the leadership mindset required to guide this next era of digital labor. Whether you’re a startup founder or a Fortune 500 executive, this conversation offers practical insights on building secure, trusted AI systems that empower people, not replace them.

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