Mastering Price Negotiation: Strategies and Tactics with Joanne Smith, Ep #453

In this episode of Sales Reinvented, we sit down with Joanne Smith, a pricing expert and author of The Price Negotiation Playbook. Joanne dives deep into the world of price negotiation, sharing her proven strategies and tactics for navigating tough pricing conversations. Whether you're dealing with price pressure or high-stakes deals, Joanne’s expert insights will help you confidently handle price negotiations and ensure you get the value you deserve.

Outline of This Episode

• (0:52) What are the key differences between negotiation strategy and tactics?
• (1:58) How should companies adapt their pricing strategies during times of uncertainty?
• (3:50) Joanne’s go-to negotiation strategy for high-stakes deals
• (5:45) Joanne’s three favorite negotiation tactics
• (9:13) How important is planning in negotiation strategy and tactics?
• (10:35) Common negotiation strategies (and choosing the best to use)
• (14:40) How can salespeople recognize and counter aggressive negotiation tactics?
• (17:15) Joanne’s top three negotiation strategy and tactics dos and don’ts
• (19:37) Can you share a real-world example of a successful negotiation?
• (15:00) What role does integrity and fairness play in successful negotiations?

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