Mastering Growth and Creative Strategy with Daniel Lofaso
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Mastering Growth and Creative Strategy with Daniel Lofaso
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Here are three things you’ll learn in this episode:
How to align creative work with business goals for sustainable growth.
Daniel explains how agencies can connect design with measurable outcomes, emphasizing that creativity should always serve a strategic purpose and client objectives.
The importance of systems and strategy in scaling creative teams.
He shares how Penji’s success comes from structured processes and clear communication, allowing creative teams to deliver consistent, high-quality work at scale.
Why empathy and communication are key to great client–creative relationships.
Daniel highlights how understanding client needs and maintaining transparency helps build trust, reduce revisions, and create stronger long-term partnerships.
About Daniel Lofaso and Digital Elevator:
- Website: http://thedigitalelevator.com/
- Social: https://www.linkedin.com/in/danielelofaso/
- Website: https://penji.co/pricing/
- Subscribe to Penji’s YouTube Channel: https://www.youtube.com/@dotpenji
- Subscribe to Penji's Podcast Channel: https://www.youtube.com/@penjipodcast