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Resumen del Editor

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episodios
  • Why X Crushes Meta's Threads
    Jan 1 2026
    Neil and Eric break down the Threads vs X mindset gap, why “victim mentality” kills progress, and how focusing on one craft can beat trying to be well-rounded. They debate early specialization vs variety using a peak-performance study, then shift into recruiting: retention conversations, paid working-case assignments, reference checks, and why talent drives marketing results. They also touch on holiday expectations in sales roles and discuss how Diddy built a massive brand reach and why power demands responsibility. Key takeaways: -Stop blaming, start building. -Master one craft, then compound. -Hire with paid working cases. Chapters: (00.00) Threads vs X mindset gap (00.26) Victim mentality vs self-made (02.03) Focus one craft to win (03.06) Specialization vs well-rounded debate (04.24) Peak performance study breakdown (07.00) Optimize for financial success (10.48) Recruiting and retention principles (13.36) Paid working-case hiring test (18.42) Reference checks reveal judgment (18.45) Holiday work and sales reality (20.35) Diddy branding power and responsibility (23.42) Happy holidays and 2026 wishes
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    26 m
  • How Nano Banana Saved Google
    Dec 31 2025
    Google Gemini’s breakout in 2025 gets pinned on “Nano Banana,” Google’s fast image generation and editing push that coincided with Gemini MAUs jumping from 350M to 650M by October, plus momentum from NotebookLM upgrades and aggressive social distribution. Neil and Eric debate why free, bundled AI (Search AI Overviews, Chromebooks, Android) can outscale paid ChatGPT for students and everyday users, then zoom out into AI’s new marketing playbook for demand gen, ABM, and always-on agents, plus a reality check on VC data and “SEO is dead” takes. Key takeaways: -Nano Banana made Gemini feel viral and usable. -Free distribution beats “better” features for scale. -AI is rewriting B2B demand gen workflows. Chapters: (00:00) What saved Google Gemini (00:12) Nano Banana drives MAU growth (01:10) AI Overviews massive reach (01:43) Students choose free Gemini (05:39) Chatbot traffic share shifts (08:34) AI demand gen playbook (10:38) Skepticism on VC datasets (16:42) Luck favors consistent grind (20:50) Holiday send-off for 2026
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    23 m
  • The 7 Powers Of Business
    Dec 30 2025
    Neil and Eric break down Hamilton Helmer’s 7 Powers framework for building a durable competitive business: branding, process power, switching costs, scale economies, cornered resources, network economies, and counter positioning. They apply these strategy concepts to agencies, then shift to AI moats and vertical integration, noting why Google stands out across the AI stack (apps, models, cloud, and chips like TPUs). The conversation closes with practical leadership lessons on AI fluency programs, hackathons, KPI-driven adoption, and avoiding “AI theater” so automation actually drives revenue and profit. Key takeaways: -7 Powers = clearer moat strategy -AI fluency must move KPIs -Vertical integration wins AI stacks Chapters (00:00) 7 Powers moat framework (00:26) Counterpositioning examples (00:36) Network effects and platforms (00:47) Cornered resources explained (01:04) Switching costs in agencies (01:22) Process power in manufacturing (03:12) AI leader and best moat (05:40) AI fluency hackathons (10:35) KPI-first AI adoption (12:30) Don’t give up, stay alive
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    21 m
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