Marketing Mindsets: Permission Marketing - From Interruption to Invitation.

How do you turn strangers into friends, and friends into customers? This episode dives into Seth Godin's "Permission Marketing" and its practical applications in today's digital world. From email newsletters to streaming services, discover how successful businesses build lasting relationships through permission-based marketing.

Featured in this episode: - The core principles of permission marketing - Real-world examples from Spotify, Netflix, and Amazon - Five steps to building customer relationships - Modern applications in the age of privacy regulations - Practical takeaways for marketers

Previous episode: Building Strong Brands by David Aaker Next week: "The Tipping Point: How Little Things Can Make a Big Difference" by Malcolm Gladwell.

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