Putting off marketing until you're quiet is a big mistake.

Is it sensible to stop marketing when you're busy? In this video, Simon Bachelar explains why this approach can lead to unpredictable slow periods, irregular cash flow, and inconsistent growth.

They reveal the hidden risks of pausing marketing efforts and explain how you can do marketing in a manageable way even when you're busy. Filling your pipeline might feel like something you can think about later, but leaving it until you're quiet means you'll spend more on marketing to catch up.

Consistent marketing helps build a steady pipeline of future work, smoothing out capacity cycles and ensuring your business grows in the long term.

As social media continues to dominate, it's natural to question the importance of making and maintaining a website in 2025. In this video, Simon Batchelar explains why a professional website remains essential, especially for manufacturing and engineering companies. Discover how your website is your most essential marketing asset, offering credibility, detailed information, and a hub for all your marketing strategies. Learn about Pallant's proven four-step process for enhancing your online presence and positioning your business for long-term growth.

Struggling to identify the most effective digital marketing channels for your engineering or manufacturing business? This episode dives into how to determine the right platforms where your potential clients spend their time. Learn practical steps to identify your client's digital habits, select the best channels, and focus your marketing efforts for maximum impact. Discover our four-step marketing process to enhance your website, create compelling content, activate your network, and strategically scale leads. Avoid spreading your efforts too thin and invest wisely to achieve better results.

For more details, our full marketing guide and to get in touch, visit our website at https://palant.studio