Most businesses think they have a marketing problem…

when what they really have is an operations problem.

Generating leads is only half the battle.

Real growth happens in what your business does after the lead comes in.

In this episode of the Marketing Boost Solutions Podcast, Captain Marco Torres sits down with Marketing & Operations Consultant Kasandra Murray, founder of Unlucky Umbrella Studio, to break down why so many businesses struggle to scale even when their marketing is working.

Kasandra brings a rare perspective, consulting on both marketing and operations, two areas most companies treat separately. But without alignment, leads get lost, teams get overwhelmed, and customers don’t come back. If your business feels like it’s working harder than it should…This episode will hit home.

Connect with Kasandra Murray:

🌐 Website: https://www.unluckyumbrella.com/news-and-info/operations-improvement-funnel

🔗 LinkedIn: https://www.linkedin.com/in/kasandramurray/

📘 Instagram: https://www.instagram.com/unluckyumbrellastudio/#

00:00 — Marketing Problem or Operations Problem?

00:50 — Kasandra’s Journey into Consulting

03:18 — Why Operations Controls Growth

05:12 — Marketing Promises vs Customer Experience

07:03 — Why Marketing & Operations Don’t Align

11:02 — Why Leads Don’t Turn Into Customers

13:00 — The Documentation Gap in Business

14:08 — Automation Without Systems Fails

17:03 — Signs Your Business Is Misaligned

21:34 — The Operations Improvement Funnel

25:40 — Designing Processes for Real People

32:22 — Reviews, Retention & Customer Experience

36:37 — Fix the Process, Not the Person

37:01 — First Step to Fix Your Systems

41:04 — How to Work with Kasandra

🎙 Missed Previous Episodes?

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Catch every episode here: 👉 https://www.marketingboostsolutions.com/mbs-podcast-blog

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When you stop chasing attention and start building authority, the right clients start chasing you. In this episode of the Marketing Boost Solutions Podcast, Capt Marco Torres sits down with Dennis “DM” Meador, founder of the Legal Podcast Network, to unpack what it really takes to build credibility that converts. With over 25 years of experience helping attorneys and entrepreneurs grow trusted, influential brands, Dennis reveals how podcasting has become one of the most powerful authority-building tools available, when done the right way.

Together, they explore how professionals can transform expertise into influence, avoid commoditization, and attract ideal clients by leading with value instead of price. From structured, search-optimized podcast formats to smart automation, outsourcing, and storytelling, this conversation is packed with practical insights for business owners who want to stand out, protect their reputation, and scale with confidence. If trust is your currency, this episode shows you how to mint it.

🔗 Connect with Dennis below

LinkedIn: https://www.linkedin.com/in/dennismeador/

Website: https://www.thelegalpodcastnetwork.com/

Facebook: https://www.facebook.com/legalpodcastnetwork.lawyers Instagram: https://instagram.com/legalpodcastnetwork.lawyer

Missed Previous Episodes? Don't worry! Catch up on all our insightful discussions by visiting our podcast blog. Stay up-to-date and never miss out on valuable content. Explore now! https://www.marketingboostsolutions.com/mbs-podcast-blog

Do You Need More Leads? Do You Need More Customers? Boost Your Sales & Turn Your Prospects Into Customers With Incentive Based Marketing. Grow your Business Exponentially with Powerful Incentives and Solutions. Let MARKETING BOOST guide you, find out how:https://roadmap.marketingboostsolutions.com/

Not a Marketing Boost Solutions member yet? Book a free Brainstorming Session with our team today to learn more about our travel incentives. Click here:https://api.automationbooster.com/widget/appointment/brainstorm-session/mb

Whether you are a start-up or a well-established business, you need to have a robust platform to help you scale your business with the ease of automating Marketing Boost travel incentives. Schedule a call with our team to explore what Automation Booster can do for you. Book here: https://api.automationbooster.com/widget/bookings/brainstorm-session/ab

If you’ve ever felt like you’re drowning in marketing activity but starving for actual revenue, this episode of the Marketing Boost Solutions Podcast is the clarity you’ve been waiting for. Capt. Marco sits down with revenue strategist and HubSpot expert Jasz Rae Joseph, a powerhouse who has spent her career helping B2B companies align sales, marketing, and customer success into one cohesive, revenue-producing system. Jasz breaks down why businesses lose leads, how misaligned teams sabotage growth, and the simple automations that recover hidden revenue already sitting in your database.

With her signature no-fluff approach, Jasz reveals how to streamline your tech stack, personalize your customer journey, and use segmentation, sequences, and micro-automation to convert more leads without adding complexity. From LinkedIn nurturing to sales-ready handoffs to real stories of clients generating six and seven figures from improved systems, this conversation is packed with practical, implement-today insights.

🔗 Connect with Jasz below

LinkedIn: https://www.linkedin.com/in/jaszjoseph/

Website: https://www.jaszrae.com/

Missed Previous Episodes? Don't worry! Catch up on all our insightful discussions by visiting our podcast blog. Stay up-to-date and never miss out on valuable content. Explore now! https://www.marketingboostsolutions.com/mbs-podcast-blog

Do You Need More Leads? Do You Need More Customers? Boost Your Sales & Turn Your Prospects Into Customers With Incentive Based Marketing. Grow your Business Exponentially with Powerful Incentives and Solutions. Let MARKETING BOOST guide you, find out how:https://roadmap.marketingboostsolutions.com/

Not a Marketing Boost Solutions member yet? Book a free Brainstorming Session with our team today to learn more about our travel incentives. Click here:https://api.automationbooster.com/widget/appointment/brainstorm-session/mb

Whether you are a start-up or a well-established business, you need to have a robust platform to help you scale your business with the ease of automating Marketing Boost travel incentives. Schedule a call with our team to explore what Automation Booster can do for you. Book here: https://api.automationbooster.com/widget/bookings/brainstorm-session/ab