Marketing A&R: Strategy Behind Monaleo

In this episode of Operations Unfiltered, we’re talking Marketing A&R, the art of scouting talent that turns campaigns into conversations 💬.

We break down why Monaleo isn’t just a rapper on your workout playlist, she’s a marketing case study waiting to happen. From mental health advocacy to makeup collabs and tour synergy, we’re mapping out exactly how brands like Talkspace, Fenty Beauty, and Juvia’s Place could (and should) be tapping into Monaleo’s influence.

Tune in for a mix of pop culture, strategy, and a little creative daydreaming...because sometimes the best campaigns start with a “what if?”

🎧 Follow @ladyzsays and @livemoreagency for more pop culture–inspired marketing insights.