Episodios

  • The Ensemble Effect: Transforming Social Selling Through Storytelling

    The Ensemble Effect: Transforming Social Selling Through Storytelling
    Jul 16 2025
    In this episode of Making Sales Social, Brynne Tillman sits down with Julie Campbell—The Confidence Whisperer—to explore how performance principles like presence, clarity, and connection empower storytelling in business. Drawing from her rich experience as a performer and coach, Julie shares her “Talk and Be You” methodology and reveals how crafting memorable moments and knowing your audience builds trust, drives engagement, and transforms your pitch into a performance that sticks.
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    33 m
  • Converting Connections to Conversations with LinkedIn

    Converting Connections to Conversations with LinkedIn
    Jul 10 2025
    In this episode, the team dives into one of the most critical (and overlooked) elements of LinkedIn success: your existing connections. Learn how to turn dormant first-degree connections into meaningful conversations that drive business growth. From optimizing your profile to positioning it as a powerful resource—not just a résumé—you’ll hear actionable tips on how to spark curiosity, deliver value, and create authentic engagement that leads to opportunity.
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    30 m
  • Strategy First: From Beats to Business

    Strategy First: From Beats to Business
    Jul 8 2025
    In this episode, we explore how a former entertainer turned business strategist reshaped his creative hustle into a mission to save one million small businesses by 2050. From selling candy in school to crafting high-impact marketing strategies, our guest shares insights on building trust, leading with value, and turning content into real conversations. Discover why successful selling is less about pushing and more about purposeful strategy.
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    33 m
  • 7 Buyer-First Content Plays to Power Every Stage of the Sales Funnel

    7 Buyer-First Content Plays to Power Every Stage of the Sales Funnel
    Jul 3 2025
    Explore the world of buyer-first sales funnels in this insightful episode featuring Bob Woods, Brynne Tillman, and Stan Robinson Jr. Discover strategies to shift your content approach, making it more aligned with the buyer's journey and needs. From sparking early curiosity to equipping buyers to champion your product internally, learn how guiding their decision-making without being salesy can boost conversions and foster long-term partnerships. Uncover the art of using case stories and overcoming objections proactively to enhance your sales process. Tune in for practical tips to streamline your sales and support buyer success.
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    33 m
  • Integrity and Human Connection in Business

    Integrity and Human Connection in Business
    Jul 3 2025
    Brynne Tillman hosts Dr. David Gruder on the Making Sales Social podcast to explore the evolution of sales. Dr. Gruder, a societal well-being futurist, discusses the journey from manipulative selling practices to authentic, relationship-driven sales strategies. With references to historical figures like Edward Bernays, Dr. Gruder traces the shifts in consumer demand, from materialism to transcendent experiences. He also forecasts a fusion of human and AI-driven approaches in the sales industry. Tune in to gain insights into achieving transformative, integrity-filled business practices for sustainable success.
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    25 m
  • Giving and Receiving Recommendations on LinkedIn

    Giving and Receiving Recommendations on LinkedIn
    Jun 25 2025
    In this episode of Making Sales Social Live, hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. dive into one of LinkedIn’s most overlooked features—recommendations. Discover how giving and receiving thoughtful endorsements can build social proof, shorten the sales cycle, and boost credibility. From crafting compelling narratives to asking for recommendations without sounding pushy, this episode is packed with practical strategies to elevate your LinkedIn presence and close deals faster.
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    29 m
  • From Transcript to Traffic: AI-Powered Marketing

    From Transcript to Traffic: AI-Powered Marketing
    Jun 25 2025
    In this episode of Making Sales Social, Brynne Tillman sits down with digital marketing powerhouse Matt Diamante, founder of Hey Tony!, to uncover how small businesses can turn everyday conversations into high-converting content. From using AI tools like ChatGPT to reverse-engineering top-ranking pages, Matt shares actionable strategies that drive real results—without breaking the bank. If you're ready to scale your brand and make your content work smarter, not harder, this one's for you.
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    40 m
  • 5 Powerful Sales Navigator Features for B2B Sales Success

    5 Powerful Sales Navigator Features for B2B Sales Success
    Jun 19 2025
    In this episode of Making Sales Social, host Stan Robinson Jr. takes the reins to explore five powerful Sales Navigator features that can supercharge your B2B outreach. From targeted search filters and intent signals to customizable alerts and curated lists, discover how this premium LinkedIn tool helps sales pros stay laser-focused, uncover new opportunities, and start better conversations. Whether you're a Sales Nav novice or a seasoned user, this episode delivers actionable insights you won't want to miss.
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    22 m