MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF Podcast Por Pavan R Chawla arte de portada

MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF

MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF

De: Pavan R Chawla
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MVP, The Master's Voice Podcast features expert conversations with the Most Valuable Players / Professionals / People from media, marketing and other areas of industry, in conversation with Pavan R Chawla, Founder Editor of MediaBrief.com. These are MVP conversations with actionable insights and learnings.© 2023 MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF Economía Gestión Gestión y Liderazgo Marketing Marketing y Ventas
Episodios
  • Surinder Chawla, President Response BCCL, on Mumbai Mirror’s Return: Bolder, Better, and Built for Mumbai | MVP Ep.129
    Jun 13 2025

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    Mumbai Mirror is back. In this episode of MVP – The Master’s Voice Podcast, host Pavan R Chawla is joined by Surinder Chawla, President – Response at Bennett Coleman & Company Ltd. (BCCL), to discuss the revival of Mumbai Mirror as a daily newspaper.

    From editorial direction to ad sales strategies, Surinder shares how the newspaper plans to rebuild a loyal readership and serve Mumbai with a strong hyper-local lens.

    In this episode:
    – What led to the decision to relaunch Mumbai Mirror as a daily
    – Editorial vision: “Bolder, better, badder”
    – New editor Krishna Kumar Padmanaman’s leadership
    – Localised content, civic coverage, reader-first journalism
    – Ad sales and pricing strategy for MSMEs and neighbourhood advertisers
    – Trust, credibility, and countering misinformation
    – Why Surinder believes in the lasting value of print
    – His leadership lessons from over three decades in BFSI and media

    Mumbai Mirror returns to reconnect with its readers — not just through nostalgia, but with purpose, voice, and clear relevance in 2024 and beyond.

    Listen now to this episode of MVP – The Master’s Voice Podcast.

    Want to pitch someone to be featured?

    We have two podcast series
    : MVP - The Master's Voice Podcast, and MediaCast. Both are published by MediaBrief.com.

    So, if you want to pitch someone to be considered for our podcasts, here's how you can do it:

    • First, follow us on Facebook, Twitter, Linkedin, Instagram.
    • Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us.

    Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

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    48 m
  • Ajay Kakar, Adani Group - On creative excellence, industry integrity, and branding with purpose
    May 20 2025

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    Ajay Kakar of Adani Group joins Pavan R Chawla for a deep, honest masterclass on brand integrity, storytelling, creativity, and marketing’s future.

    In this powerful episode of MVP – The Master’s Voice Podcast from MediaBrief.com, host Pavan R Chawla sits down with Ajay Kakar, Head of Corporate Branding at the Adani Group, for an honest, nuanced conversation on branding, marketing, and the future of the industry.

    Ajay brings decades of experience from his impactful stints at Ogilvy, Reliance, and the Aditya Birla Group, and now leads branding at one of India’s most prominent corporate groups. He reflects on his journey from the world of finance into advertising and marketing, offering invaluable insights into how brand custodians must think beyond just campaigns and focus on sustained storytelling and brand purpose.

    The episode explores the evolution of corporate branding, especially in the context of legacy and infrastructure sectors. Ajay highlights how true brand connect is built not through showmanship, but through relevance, empathy, and integrity — all brought to life through compelling stories like Adani’s Pehle Pankha Phir Bijli campaign.

    Ajay speaks passionately about GoaFest, describing it as India’s answer to Cannes and a melting pot of creative exchange, collaboration, and recognition. He offers a clear-eyed view on the state of measurement in marketing, calling for a unified, outcome-focused approach that helps marketers prove real business impact.

    The conversation also delves into the impact of AI in creativity, where Ajay warns against using AI as a substitute for human insight. Instead, he urges professionals to use AI responsibly — as a tool, not a crutch — while keeping human emotion and judgment at the core.

    Ajay also addresses the fragmentation of the marketing and advertising ecosystem, noting how silos have diluted brand coherence. He underscores the need for unified thinking across media, creative, and digital disciplines to drive true brand impact.

    For young professionals, Ajay offers sincere advice: enter the industry only if you’re driven by passion, not just paychecks. The industry is demanding but deeply rewarding for those who want to create meaningful change.

    This episode is a must-listen for brand leaders, creative professionals, marketers, and students alike — a compelling masterclass in brand strategy, creative integrity, and purposeful communication from one of the most respected voices in Indian marketing.

    Want to pitch someone to be featured?

    We have two podcast series
    : MVP - The Master's Voice Podcast, and MediaCast. Both are published by MediaBrief.com.

    So, if you want to pitch someone to be considered for our podcasts, here's how you can do it:

    • First, follow us on Facebook, Twitter, Linkedin, Instagram.
    • Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us.

    Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

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    1 h y 13 m
  • IIM Raipur's Dr Ram Kumar Kakani - Building purpose-driven Leaders for tomorrow
    Apr 30 2025

    Send us a text

    In this, the 127th episode of the award-winning MVP – The Master’s Voice Podcast, host Pavan R Chawla speaks with Dr. Ram Kumar Kakani, Director of the prestigious Indian Institute of Management (IIM) Raipur.

    A globally respected academic and institutional leader, Dr. Ram shares how IIM Raipur is shaping purpose-driven leaders through a future-ready, values-based approach to management education. He reflects on his leadership philosophy — rooted in the long view — with a powerful metaphor:

    “Treat the decision-making of a higher education institution like nurturing a tree that lives for 300 years.”


    The conversation explores IIM Raipur’s remarkable evolution — from a new institution in 2010 to a top-ranked IIM today — driven by academic excellence, innovation, and inclusivity.

    Dr. Ram outlines how the institute integrates AI and analytics into the curriculum while championing human judgment, empathy, and cross-cultural understanding, preparing students for leadership in a technology-driven world.

    He discusses IIM Raipur’s focus on entrepreneurship, building “business owners, not just job seekers,” and highlights how democratic governance, diversity, and ethical reputation management are central to the institute’s DNA.

    This candid, insightful conversation also reflects Dr. Ram’s humility, as he credits his teams, mentors, and collaborators for IIM Raipur’s progress and promise.

    A must-listen for anyone passionate about leadership, higher education, and the role of management institutions in shaping society.

    Thanks for your time.

    Want to pitch someone to be featured?

    We have two podcast series
    : MVP - The Master's Voice Podcast, and MediaCast. Both are published by MediaBrief.com.

    So, if you want to pitch someone to be considered for our podcasts, here's how you can do it:

    • First, follow us on Facebook, Twitter, Linkedin, Instagram.
    • Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us.

    Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

    Más Menos
    55 m
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