MVP Sports Business Por arte de portada

MVP Sports Business

De: Courtney Stephen and James Lawson
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  • Resumen

  • Most valuable person explores the world of sports, the business behind the game, and the career opportunities available to athletes, fans, and entrepreneurs.
    Courtney Stephen and James Lawson
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Episodios
  • 031 - High-Performance Habits with Sports Dietitian Dezi Abeyta

    031 - High-Performance Habits with Sports Dietitian Dezi Abeyta
    May 24 2024
    Dezi Abeyta, a high performance dietitian, discusses the importance of empathy and communication in his work with athletes and high performers. He emphasizes the balance between perfectionism and allowing athletes to be human. Dezi also shares his journey in starting his podcast and the power of consistency and community. He advises athletes transitioning out of sports to focus on their personal brand and leverage their skills and connections. Dezi's favorite athletes include Penny Hardaway, Barry Sanders, and Michael Jordan. Empathy and communication are key in working with athletes and high performers. Finding balance between perfectionism and allowing athletes to be human is crucial. Consistency and community are important in building a successful podcast and personal brand. Athletes transitioning out of sports should focus on their personal brand and leverage their skills and connections. Chapters 00:00 Introduction and Dezi's Superpowers 02:20 The Mental Side of Athlete Nutrition and Performance 06:35 The Three Phases of an Athlete: Preparation, Performance, and Recovery 09:44 Applying Athletic Mindset to Other High-Performance Fields 13:32 Starting a Podcast and Honoring Ideas 19:36 Dezi's Journey with Men's Health and Red Bull 28:24 Balancing Work and Family Life 33:36 Advice for Athletes Transitioning to High-Performance Careers 37:57 Dezi's Favorite Athletes: Penny Hardaway, Barry Sanders, and Michael Jordan
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    42 m
  • 030 - The 24-Year-Old Soccer Player Who Is Buying a Soccer Team

    030 - The 24-Year-Old Soccer Player Who Is Buying a Soccer Team
    May 9 2024

    Summary Kareem Rae, founder of One Soccer Nation, shares his journey from playing soccer to starting his own professional soccer team. He discusses the audacity and ambition it takes to pursue such a goal at a young age. Kareem highlights the challenges and requirements of starting a USL One franchise, including the need for a high net-worth individual and a strong ownership group. He emphasizes the importance of community relationships and authenticity in building a successful team. Kareem also shares his favorite athletes, including Ronaldo, Ronaldinho, and Neymar.

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    33 m
  • 029 - Inside The Most Valuable Womens Sports Team In The World - Angel City FC

    029 - Inside The Most Valuable Womens Sports Team In The World - Angel City FC
    May 3 2024
    Courtney Ksiazek is the Senior Director of Partnership Marketing for Angel City FC, one of the most popular sports franchises in the USA. She highlights the importance of partnership marketing in telling the team's story and engaging with the community. During our conversation, Courtney talks about the importance of their landmark partnership with DoorDash, which helps provide meals to hundreds of thousands of people in need. One major takeaway from this episode is the importance of creating impactful partnerships that align with the team's values when trying to build a brand and increase fandom. Courtney also discusses the indicators of franchise health, such as viewership and attendance, and the collaborative nature of business operations professionals on different NWSL teams. She highlights the importance of supporter culture and the passionate atmosphere created by soccer fans. Courtney also shares the goals and future plans for Angel City FC, including international brand penetration and fostering relationships in the global soccer community. We also discuss the emergence of the USL Super League and the opportunities it provides for women's soccer players. Additionally, Courtney emphasizes the significance of global competitions and the ongoing work towards pay equity in women's sports. She concludes by sharing her favorite athletes and the impact of Angel City FC on her life. 00:00 Introduction and Background 01:09 Founding of Angel City FC 04:11 Partnership Marketing and Storytelling 05:57 Partnership with DoorDash 07:37 Creating Impactful Partnerships 09:03 Engaging with the Local Community 10:22 Differentiating in a Competitive Market 11:55 Expanding the Fan Base 12:59 Partnership Tiers and Assets 15:08 Indicators of Franchise Health 19:13 Viewership and Attendance 21:29 Season Ticket Holders and Supporter Groups 23:09 Supporter Culture and Atmosphere 25:23 Goals and Future Plans 26:40 International Expansion and Equity 28:53 USL Super League and Opportunities 31:03 Global Competitions and Growth 32:11 Partnership Deals and Pay Equity 35:38 Favorite Athletes and Legends 36:06 Impact of Angel City FC
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    39 m
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