Lucho Martínez - More Than a Chef: Creativity, Craft, and Self-Redefinition

In this episode of The MG Method, Michelin Restaurateur, Chef and creative director Lucho Martínez opens up about his unconventional path from a childhood split between Veracruz and Nashville to leading some of Mexico City’s most forward-thinking immersive restaurants (Ultramarinos, Em, Martinez & Cafe Tormenta) & experiences.

Lucho reflects on how independence, intuition, and humility shaped his craft, and why he refuses to be defined by the title “chef.” Through stories of resilience, creativity, and transformation, he reveals how cooking became both a form of survival and a vehicle for self-expression and how he is exploring his next chapter in storytelling, media, and building worlds beyond the kitchen.