Episodios

  • Help with Your AEO: Boosting Brand Visibility in the Age of AI with Waikay
    May 2 2025
    Mastering Answer Engine Optimization (AEO) with Dixon Jones

    In this episode, host Bob Brennan welcomes SEO legend Dixon Jones, CEO and co-founder of InLinks, to discuss his groundbreaking new tool, Waikay (What AI Knows About You). They dive into the future of SEO, the rise of Answer Engine Optimization (AEO), and how businesses can start managing their brand presence within AI-driven search platforms like ChatGPT, Gemini, and Claude.

    What You’ll Learn

    • Why traditional SEO is shifting toward AEO (Answer Engine Optimization) and what that means for your business.
    • How Waikay helps you monitor and manage how AI models perceive your brand online.
    • Practical steps you can take today to fact-check, correct, and improve your AI reputation.
    Tune in to learn how to future-proof your SEO strategy and stay ahead in the AI-driven search landscape! For a free trail of Waikay go to https://waikay.io/free/

    https://www.localseotactics.com/help-with-your-aeo-boosting-brand-visibility-in-the-age-of-ai-with-waikay/

    RESOURCES
    • Free SEO Audit
    • Ask us a Question
    • Dixon Jones Website
    • InLinks
    • Waikay
    • Dixon on LinkedIn
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    1 h y 5 m
  • Getting Started with Small Business SEO: Part 3 - 228
    Mar 14 2025
    Building a Small Business Website for Longterm SEO Success

    In this episode of Local SEO Tactics, Taylor from Intrycks walks you through the essential steps to building a website that not only looks great but is optimized for SEO success. From choosing the right domain name to selecting the best hosting provider and website platform, this episode will help you avoid common mistakes and set your business up for long-term growth. Whether you're DIYing your site or considering hiring a professional, these tips will save you time, money, and headaches down the road.


    What You’ll Learn

    • How to choose an SEO-friendly domain name that helps your site rank in local search.
    • The best hosting providers for speed, security, and performance (and why it matters for SEO).
    • Why WordPress is the top choice for small business SEO and how to future-proof your site for growth.

    Listen now and learn how to set your website up the right way. Have questions or want to work with us? Contact us at intrycks.com!

    https://www.localseotactics.com/getting-started-with-small-business-seo-part-3-228/

    FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/
    Ask us a question: https://www.localseotactics.com/questions/

    Más Menos
    9 m
  • Getting Started with Small Business SEO - Part 2 - 227
    Feb 14 2025
    Mastering Google Business Profile (GBP) Setup for Local Visibility

    In Part 2 of Getting Started with Small Business SEO, Ben walks through setting up and optimizing your Google Business Profile (GBP). Learn how to properly verify your business, select the best business category, optimize your profile for search visibility, and leverage GBP features to attract local customers. Whether you're just starting or need a refresher, this episode is packed with actionable insights to help your business rank higher in local search results.
    What You’ll Learn

    • How to set up and verify your Google Business Profile to appear on Google.
    • Learn key optimizations like choosing categories, adding service areas, and business details.
    • Strategies to boost engagement with Q&A, customer reviews, photos, and regular updates.
    Ready to take your local SEO to the next level? Start by optimizing your Google Business Profile today! Need expert help? Contact Intrycks for professional GBP setup and optimization. https://www.localseotactics.com/getting-started-with-small-business-seo-part-2-227/

    FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

    Ask us a question: https://www.localseotactics.com/questions/

    Más Menos
    25 m
  • Getting Started with Small Business SEO: Part 1 - 226
    Jan 31 2025

    Essential SEO Steps to Make Your Small Business Visible Online

    Welcome to The Local SEO Tactics series, "Getting Started with Small Business SEO." In this first episode, we're covering the foundational strategies every small business owner needs to know to build an effective online presence. From understanding how search engines work to setting up your website and Google Business Profile for success, this episode lays the groundwork for a strong SEO strategy. Whether you're new to SEO or need a refresher, we've got you covered.


    What You’ll Learn

    • The basics of getting started with SEO and why it’s crucial for small businesses
    • How to optimize your Google Business Profile for local search and common mistakes
    • Key website elements to set up for SEO longterm success

    Don’t miss out on this series! Hit play and start building your SEO foundation today. Be sure to subscribe so you never miss an episode in this step-by-step guide to growing your small business online.

    https://www.localseotactics.com/getting-started-with-small-business-seo-part-1-226/

    FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

    Ask us a question: https://www.localseotactics.com/questions/

    Más Menos
    18 m
  • AI Strategies for Small Businesses with Jonathan Mast - 225
    Dec 24 2024
    How Business Owners Can Utilize AI to Save Time and Drive Success

    In this episode of the Local SEO Tactics Podcast, Bob Brennan sits down with renowned speaker and AI strategist Jonathan Mast. From reshaping how small businesses tackle repetitive tasks to fostering genuine customer connections, Jonathan reveals how AI can be a game-changer. Learn his innovative “Perfect Prompting Framework,” discover unconventional ways to save time and amplify team creativity, and hear how one roofer transformed his business with just a few simple tools.


    What You’ll Learn

    • How to turn AI into your team’s most reliable “employee.”
    • The 4-step Perfect Prompting Framework for AI-powered efficiency.
    • Surprising ways businesses like yours are using AI to thrive without breaking the bank.

    Ready to see what AI can do for your business? Tune in now and learn strategies you can use today. Follow, subscribe, and leave a review to keep up with our latest episodes! Ask SEO questions and get a free SEO audit on our website localseotacics.com

    FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

    Ask us a question: https://www.localseotactics.com/questions/

    https://www.localseotactics.com/ai-strategies-for-small-businesses-with-jonathan-mast/

    Connect with Johnathan Mast:

    https://www.instagram.com/jonathanmast/?hl=en

    https://www.facebook.com/jonathanjmast/

    https://www.youtube.com/@jonathanmast_withai

    https://www.linkedin.com/in/jonathanjmast/

    Más Menos
    45 m
  • Important Announcement: The Future of Local SEO Tactics
    Nov 27 2024

    Bob Brennan Introduces a New AI-Powered Focus for the Podcast

    This episode marks a major milestone for the Local SEO Tactics podcast. Bob Brennan announces an important transition as he takes sole ownership of the show and unveils an exciting new direction. Learn how the podcast will blend SEO expertise with cutting-edge AI tools to revolutionize your digital marketing strategy. Explore upcoming topics, including AI-powered SEO, chatbots, content creation, and more. Join us as we embrace the future of marketing and help you take your business to new heights.

    Don’t miss this exciting new chapter—subscribe today and prepare to transform your marketing with AI!

    https://www.localseotactics.com/

    Más Menos
    4 m
  • How to Incentivize Your Employees to Get Google Reviews with Theresa Mattioli - 224
    Jun 21 2024
    Making Reviews Part of the Company Culture

    Join Jesse and Sue in this episode as they sit down with Theresa Mattioli of Giant Enterprises, to discuss her journey with getting online reviews. They get into how crucial reviews are for a geography-based business like Giant Enterprise, starting from a passive approach to implementing a contest that motivated service technicians to actively seek reviews. Giant Enterprise exemplifies how prioritizing customer engagement and feedback has boosted their Google reviews from a handful to over 400, significantly enhancing their online visibility and reinforcing their company values.

    What You’ll Learn

    • Discover why reviews are crucial for geography-based businesses like Giant Enterprise.
    • How implementing incentives like contests can motivate employees to actively seek customer reviews.
    • Understand why integrating reviews into company culture is essential for sustained success.
    Follow along to learn how integrating a robust review strategy can pave the way for sustained business success! Ask SEO questions and get a free SEO audit on our website!

    Episode Transcript and Resources: https://www.localseotactics.com/how-to-incentivize-your-employees-to-get-google-reviews-with-theresa-mattioli/

    FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

    Ask us a question: https://www.localseotactics.com/questions/

    Más Menos
    44 m
  • Setting Up Your 2024 SEO Goals - 223
    May 24 2024
    Utilizing SEO Strategies to Reach Your Business Goals

    In this Local SEO Tactics episode, Jesse Dolan and Sue Ginsburg unpack the essentials of having an SEO strategy for 2024. Get practical tips on setting clear SEO goals, like pinpointing keywords and analyzing competitors. Learn how to weave SEO into your planning and keep a steady content calendar. With monthly check-ins and data-driven tweaks, Jesse and Sue offer a roadmap to elevate your SEO game this year.

    Key Takeaways
    • Be intentional with your SEO and incorporate it into your planning process.
    • Start with a clear understanding of the keywords and phrases you want to rank for.
    • Create a content calendar to continually create, optimize, and update content on your website.

    Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website!

    Episode Transcript and Resources: https://www.localseotactics.com/setting-up-your-2024-seo-goals/

    FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

    Ask us a question: https://www.localseotactics.com/questions/

    Más Menos
    36 m
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