Living with Purpose: How to Align Your Personal and Professional Life | with Aidan O'Brien

In this episode, we dive into a powerful and thought-provoking conversation with Aidan O’Brien, a globally recognised performance and alignment coach known for his distinctive framework centred on self-love, self-acceptance, and alignment.

Aidan shares his remarkable journey — from managing gyms, to becoming a top-performing sales consultant on cruise ships, and ultimately establishing himself as a leading international coach. Throughout the conversation, he explores what it truly means to live and work in alignment, the importance of asking better questions, and how to cultivate a visionary mindset in both personal and professional life.

He introduces key frameworks such as the “Back to Me” approach for personal development and the “95/5 Principle” for business efficiency, highlighting the power of clarity, curiosity, and letting go of limiting beliefs. This episode is packed with practical insights on achieving genuine fulfilment and using self-awareness as a catalyst for exponential growth.

Episode Chapters

00:00 Introduction: The Essence of Life and Discipline
00:06 Meet Aidan O’Brien: Performance and Alignment Coach
00:21 The Power of Self-Love and Acceptance
08:22 Aidan’s Journey: From Gym Manager to Global Coach
11:51 Building a Personal Brand and Social Media Presence
15:40 The Importance of Self-Trust and Self-Like
17:44 The Path to Self-Love and Letting Go
21:12 The Power of Letting Go
21:31 Pain Thresholds and Meaningful Change
22:28 Society’s Distractions and True Contentment
23:51 Awareness Over Discipline
27:05 Vision and Goals in Business
31:46 The Visionary Mindset
39:51 Personal Vision and Market Share

About Aidan O’Brien

Aidan O’Brien is an internationally recognised performance and alignment coach who helps individuals and leaders reconnect with their authentic selves, gain clarity, and create meaningful success. Known for his grounded, intuitive approach, Aidan blends mindset, vision, and self-awareness to support personal and professional transformation. His work centres on alignment over force, awareness over discipline, and living from a place of purpose rather than pressure.