Little old ladies don't use a CRM

This episode features Russ Powell, Managing Director of Sharper B2B and a former marketer at some of the biggest names in tech, including Microsoft, Fujitsu and Dell. Russ shares his own personal marketing hell, including how a typo sent his hard-won leads to a little old lady in East London and the time he fell asleep in front of Microsoft's Satya Nadella... Music courtesy of Jenni Winter, and with apologies to Les Dawson. Links Russ's Agency: https://www.sharperb2b.com Russ on LinkedIn: https://www.linkedin.com/in/russ-a-r-powell/