Lesson 5: Email Marketing is Alive & Well in 2024

The first thing I want you to know is email marketing is alive and well.

Email marketing has been a cornerstone of online marketing since the beginning of the internet.

Despite the rise of texting and instant messaging, it remains an incredibly effective and essential piece of the marketing pie.

When I refer to the "marketing pie," I mean the collection of marketing platforms and strategies that a business uses to effectively reach its target customers. Each slice of this pie represents a different method of getting the message out to prospective customers about your business, and email marketing is a crucial slice.

In this episode I will discuss the power of email marketing, how it can bring more sales into your business and how I am using it for my own clients.