Lennar Reports 21% Drop in Average Home Prices Since Pandemic Peak

One of America's largest homebuilders says its average home price is down more than 20 percent from the peak of the pandemic housing boom. But a closer look shows much of that decline is being driven by incentives, not deep price cuts.

In this episode of Real Estate News for Investors, Kathy Fettke breaks down new data from ResiClub on Lennar's pricing strategy, including how mortgage-rate buydowns and buyer credits are reshaping what homes actually cost. We also look at what rising incentives mean for builder margins, buyer demand, and the broader housing market as affordability pressures persist.

This report explains why headline price declines can be misleading—and what investors should really be watching as the market searches for balance.

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SOURCE: https://www.fastcompany.com/91464802/housing-market-home-prices-homebuilding-lennar-average-price-is-down-from-pandemic-boom-peak