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LeadingLane Podcast

LeadingLane Podcast

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Welcome to LeadingLane, the go-to podcast for aspiring and seasoned real estate professionals! Hosted by Steven L. Burch and Ashley Fredrick, two seasoned brokers with a flair for the industry, this show delves into the core of what makes real estate tick. Each episode is a journey through essential topics like mastering time management, unraveling the complexities of real estate finances, and sharing authentic experiences from the field. Get valuable tips and tricks, whether you're a newbie or a pro. This podcast is your key to thriving in real estate.© 2025 LeadingLane Economía Gestión Gestión y Liderazgo Liderazgo
Episodios
  • The Hot Potato Strategy: How Smart Agents Turn Rejections Into Closings | LeadingLane Podcast | Ep 83
    Jul 29 2025

    In this episode, we dive deep into why you should never let a transaction die in your hands, even when faced with lowball offers or difficult negotiations. We share real stories of how strategic countering turned deals that seemed dead into successful closings, including one where a $40,000-under offer eventually became a full-price acceptance. We explore the psychology behind rejections versus counters, the power of multiple counter strategies, and how putting your ego aside can lead to better outcomes for your clients.

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    23 m
  • If You Could Build Your Dream Home, What Would You Add? | LeadingLane Podcast | Ep 82
    Jul 22 2025

    In this week’s episode, we take a break from the norm and have some fun dreaming big. We talk about our dream homes—unnecessary but awesome features included—like tunnels, panic rooms, and golf simulators. We also swap stories about tornado warnings, island vacations, and the joys of slowing down. This episode is all about gratitude, connection, and reminding ourselves that kindness and adventure go hand in hand.

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    22 m
  • The Zero Out Protocol: A New Standard for Accountability | LeadingLane Podcast | Ep 81
    Jul 15 2025

    In this episode, we break down the “zero out” protocol—a mindset shift around emails, texts, and daily priorities. We explore how structure can protect your energy, how rhythms help your team stay aligned, and why calendar discipline isn't optional. We also talk through real-life hacks like time-blocking, auto-responses, and SOPs for yourself. This one’s all about working smarter, not just harder.

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    22 m
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