LaunchPod | Product Management Podcast Podcast Por LogRocket arte de portada

LaunchPod | Product Management Podcast

LaunchPod | Product Management Podcast

De: LogRocket
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 LaunchPod is a product management podcast hosted by LogRocket's CEO, Matt Arbesfeld, and VP of Marketing, Jeff Wharton, where they talk to product leaders about the issues they faced in their careers, how they found solutions to those issues, and how you can apply these solutions in your own day-to-day product role.© 2025 LaunchPod | Product Management Podcast Economía Exito Profesional Gestión Gestión y Liderazgo
Episodios
  • Kickstarter's Comeback | Mahesh Guruswamy, CPTO (Kickstarter)

    Kickstarter's Comeback | Mahesh Guruswamy, CPTO (Kickstarter)
    Jun 10 2025
    Today, we’re talking with Mahesh Guruswamy, CPTO at Kickstarter. In this episode, we discuss: How daily reflection on hard moments helped him grow as a leader—and led to his widely praised book How to Deliver Bad News and Get Away with It. How Kickstarter went from “printing money” and experiencing “insane” PMF to plateauing - and how they created urgency and competition to quickly turn it around The actual process Kickstarter used to activate its creator and backer communities to shape a better UX, build real loyalty, and re-ignite growth Links LinkedIn: https://www.linkedin.com/in/maheshguruswamy/ Website: https://www.maheshguruswamy.com/ Substack: https://maheshguruswamy.substack.com/ Resources How to Deliver Bad News and Get Away with It: A Manager's Guide, By Mahesh Guruswamy: https://www.amazon.com/How-Deliver-Bad-News-Away/dp/B0D7FHTTNN Tell Your CEO They're Wrong (And KEEP Your Career) | Steve Nash, Dir. Product (GumGum): https://youtu.be/oeEBy8mJfB0 Chapters 00:00 Intro 01:09 Mahesh's Background and Kickstarter Connection 02:08 The Power of Writing and Self-Reflection 04:28 Publishing a Book: How to Deliver Bad News 05:53 Effective Communication and Feedback 06:46 Navigating Tough Conversations 11:03 Kickstarter's Evolution and Challenges 14:16 Listening to Customers and Adapting 19:36 Navigating Market Shifts and Growth 20:34 Prioritizing Customer Feedback 25:59 Building and Engaging the Community 29:54 Competitive Strategies and Organizational Culture 34:05 Leadership and Legacy 37:03 Conclusion and Future Prospects Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPod.byLogRocket)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Mahesh Guruswamy.
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    35 m
  • Inside MailChimp's PLG Engine | Lauren Schuman, VP of Prod. Growth (Bitly) | LaunchPod

    Inside MailChimp's PLG Engine | Lauren Schuman, VP of Prod. Growth (Bitly) | LaunchPod
    Jun 3 2025
    On today’s episode, our guest is Lauren Schuman, VP of Product Growth at Bitly & former Sr. Dir. of Product Growth at MailChimp. In this episode, we discuss: How Lauren created product-led growth (PLG) as a discipline at MailChimp and turned it into a systematic growth engine The turnaround story behind a failed product launch, and how it led to a 183% spike in adoption overnight Why lagging engagement pushed her to lead a ground-up rebuild of MailChimp’s core email editor to improve growth Links LinkedIn: https://www.linkedin.com/in/laurenschuman/ Chapters 00:00 Introduction to Lauren Schumann 03:09 Transition to E-commerce and PLG 07:15 Joining MailChimp and Early Challenges 09:50 Implementing PLG at MailChimp 13:43 Navigating Organizational Politics 19:03 Improving User Experience at MailChimp 19:26 Defining Key Customer Journey Metrics 20:30 Challenges and Solutions in Email Activation 21:40 Balancing Core Competencies and Expansion 22:59 The Role of AI in Product Management 24:50 Human Touch in the Age of Automation 27:48 Future of AI and Personalization 34:50 Outro Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPod.byLogRocket)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Lauren Schuman.
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    35 m
  • How to compete with Apple — and win | Steve Chazin, CEO & Founder (Skytech.io) | LaunchPod (Repeat)

    How to compete with Apple — and win | Steve Chazin, CEO & Founder (Skytech.io) | LaunchPod (Repeat)
    May 27 2025
    On today’s repeat episode, our guest is Steve Chazin, CEO & Founder of Skytech.io and formerly VP of Products at Alarm.com. In this episode, we discuss: Steve’s experience working at Apple, competing with Final Cut Pro, and his current role at alarm.com The time he said no to Steve Jobs — and how that pushed his career forward The importance of user-centered product design and the impact of AI in home security Links LinkedIn: https://www.linkedin.com/in/chazin/ Chapters 00:00 Intro 03:05 Reviving Apple: The University Consortium 07:04 The iMac and Think Different Campaign 07:37 Lessons from Steve Jobs 11:35 Competing with Apple: The Avid Story 19:05 Current Role at Alarm.com 21:41 The Future of AI in Home Security 27:15 Advice for Aspiring Technologists 29:49 Conclusion and Final Thoughts Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPod.byLogRocket)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Steve Chazin.
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    31 m
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