Kim's Skims Beauty Relaunch, North's TikTok Buzz & 45th Birthday Bash | Kardashian Korner Ep. 217
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Kim Kardashian has made waves on multiple fronts over the past few days, with major business moves, personal family developments, and public celebrations all converging for one of the world’s most followed celebrities.
Business-wise, Kim’s entrepreneurial drive remains in the spotlight. She relaunched her beauty ambitions under the Skims umbrella, confirming plans to bring back popular products—especially her signature lip liners—as part of Skims Beauty. On Alex Cooper’s Call Her Daddy podcast, Kim revealed this new line will debut in the near future, marking her return to color cosmetics after stepping away from her previous ventures, KKW Beauty and the short-lived SKKN by Kim. According to Cosmetics Business, Skims Beauty will include both fragrance and makeup, and Kim said she’s focused on reviving what resonated most with fans in her original collection. This follows a major behind-the-scenes consolidation: after Skims acquired the final 20% shares in SKKN by Kim from Coty earlier this year, she fully integrated her fashion and beauty brands, giving her complete control for the first time. This strategic rebranding, as reported by chaileedo, signals a potentially significant new chapter in her business empire, which now spans shapewear, skincare, and makeup under a single, powerful label.
On the family front, Kim found herself at the center of public debate after her 12-year-old daughter North West posted a series of attention-grabbing TikTok videos. In the posts, North debuted blue braids, faux facial tattoos, and dramatic makeup, prompting a polarizing social media reaction. While some criticized the look as too mature for a child, others defended North’s creative expression, and some even speculated the whole ensemble could be an early Halloween costume. Tyla reports that Kim addressed the challenges of parenting in the public eye on Call Her Daddy, discussing her approach to letting North explore her style while navigating the scrutiny that comes with being part of their famous family. Kim’s comments, as outlined by Tyla, suggest she’s learning as she goes, balancing encouragement of her children’s individuality with the realities of public opinion and family image.
Offline, Kim marked her 45th birthday with a high-profile outing on October 21, 2025, surrounded by close friends and family—her sister Kourtney Kardashian Barker paid emotional tribute on social media, sharing throwback photos in a public show of sisterly affection. AOL highlights the celebratory mood, capturing Kim and her inner circle stepping out in style for the occasion.
Kim’s business consolidation and the debut of Skims Beauty, her handling of public parenting challenges, and her personal milestone birthday all reinforce her centrality in both pop culture and commerce—each move calculated, each moment scrutinized, each development charting the trajectory of a modern mogul who keeps reinventing herself and her brand.
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