Kim Paschen of Leaping Bunny

To explore a progressive future for beauty without harming animals, Frederic Fekkai speaks with Kim Paschen, Program Manager at Leaping Bunny, which, as many people know, is the gold-standard in cruelty-free. The ability of Leaping Bunny to be a visible standard and invite brands toward a future without animal testing is inspiring. From recycled materials to clean formula, the beauty industry is joining together to hold itself to a higher standard, and that is an example set by the work of groups like Leaping Bunny.

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