In this week's Kids Media Club Podcast, Andy is away so Jo and Emily are indulging their inner-geek and doing a deep dive into THE kids phenomenon K-Pop Demon Hunters.

They unpick the strategies behind the birth of a new mega kids franchise, check out the fan created content on Roblox and Youtube, and learn about the science and craft behind the chart topping songs.

K-Pop Demon Hunters really is THE hit movie that has taken everyone by surprise. When even tennis champion Novak Djokovic is doing the soda pop dance at the US Open for his daughter, you know this is one of those cultural explosions that happen very rarely.

This week’s hosts’ hangout at the Kids Media Club HQ is all about discussing K-Pop Demon Hunters’ record-breaking success (yay!). They also talk about the ongoing challenges facing kids’ media (boo!) and, in particular, try to tackle the thorny issue of COPPA regulations. Could they be amended to help the industry monetise kids’ content on YouTube more successfully or is it working as it was intended?

In this episode, we respond to the UK government’s industry survey on children’s content, programming, and social media.

We talk about the aims of the survey, share our honest thoughts on what’s working, what’s not, and what the future of kids' media could look like. From funding challenges to the impact of social platforms, we unpack it all.

🎧 Tune in for a real-time industry check-in from three people who care deeply about children’s content.

#KidsMedia #ChildrensTV #GovernmentSurvey #KidsProgramming #DigitalKids #KidsMediaClub