Episodios

  • Episode 7: Marketing Strategies That Work: From Social Media to Email Campaigns
    Jun 23 2023

    Welcome back to a very special bonus episode of the Keep It Cute K: A Podcast for Women Entrepreneurs! I'm your host, Sylvia S. Glanton and today we are diving headfirst into the exciting world of marketing strategies that actually work. Get ready to take notes, because we have a brilliant guest joining us, the one and only Malencia Williams, better known as The Email Slasher!


    In this episode, we are pulling back the curtain on the secrets behind successful marketing campaigns, from the ever-evolving landscape of social media to the powerful realm of email marketing. Malencia is a true email marketing guru, renowned for her expertise in crafting effective and engaging email campaigns that captivate audiences and drive real results.


    Email Marketing strategies can be a complex maze to navigate, with trends constantly shifting and new platforms emerging. But fear not! Malencia is here to share her invaluable insights, honed through years of experience and a deep understanding of consumer psychology. She has helped countless businesses, both big and small, unleash the full potential of their marketing efforts.


    Together, we'll explore the dos and don'ts of social media marketing, uncovering the secrets to creating content that resonates with your target audience and builds a loyal following. We'll also delve into the art of crafting compelling email campaigns that cut through the noise and leave a lasting impact on your subscribers.


    Whether you're a seasoned marketer looking to refine your strategies or an aspiring entrepreneur eager to make a splash in the digital world, this episode is packed with practical tips and expert advice that will set you on the path to success.


    So don't forget to take notes and get ready to take your email marketing game to the next level! Join us in welcoming the incredible Malencia Williams, as we uncover the marketing strategies that work wonders in the digital landscape. Make sure to like, subscribe, and follow us in all social media platforms!


    Follow Sylvia and Gena's work from the link below:👇🏾

    Facebook:

    https://www.facebook.com/gena.jenise\

    https://www.facebook.com/sylviasglanton2023


    Websites:

    https://www.sylviasglanton.com/

    https://linktr.ee/GenaJames



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    Follow and Visit Malencia from the link below:👇🏾

    https://www.facebook.com/malenciawilliams2022

    https://www.facebook.com/groups/5631434030266388/


    Website:https://toriej86849.ac-page.com/Get-my-top-email-marketing-tips-i-only-share-with-my-email-list?fbclid=IwAR07c5EBkSE3y3by4OFJECi1b-MmACdRvcvQNQKiCseKf2_SXxMTq6Dv_7g

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    27 m
  • Episode 6: Crafting Your Brand's Unique Story: A Bonus Episode with the lady behind Hype Marketing House
    Jun 16 2023

    Welcome to a bonus episode of Keep it Cute K: A Podcast for Women Entrepreneurs. In this week's episode, we have the privilege of sitting down with a remarkable guest who is an expert in crafting brand stories that captivate and attract the right audience. Join us as we delve into the world of branding with the lady behind Hype Marketing House, Ms. Melanie D Allen. Melanie brings a wealth of knowledge and experience to the table, having helped numerous clients develop their own compelling brand stories. With a deep understanding of the power of storytelling, she has successfully guided her clients in creating narratives that resonate with their target markets, ultimately leading to increased visibility and success. In this episode, Melanie not only shares her insights into the art of crafting brand stories but also reveals her own journey in developing a unique narrative for Hype Marketing House. As an entrepreneur herself, she understands the importance of authenticity and the impact it has on building a loyal customer base. Tune in to discover Melanie's secrets to creating a brand story that stands out from the crowd and connects with the right audience. Whether you're a seasoned entrepreneur or just starting your own business, this bonus episode is sure to provide invaluable advice and inspiration for shaping your brand's identity. So sit back, relax, and prepare to be inspired by the wisdom and expertise of Ms. Melanie D Allen as she shares her passion for storytelling and the role it plays in crafting a brand's unique story. Get ready to take your branding to the next level as we dive into Crafting Your Brand's Unique Story on this bonus episode of Keep it Cute K: A Podcast for Women Entrepreneurs with Gena James and our special guest.

    Follow Sylvia and Gena's work from the link below:👇🏾 Facebook: https://www.facebook.com/gena.jenise\ https://www.facebook.com/sylviasglanton2023 Websites: https://www.sylviasglanton.com/https://linktr.ee/GenaJames Wardrobe: https://www.fabfindsboutique.com/ Use code: "Keepitcutek15" for 15% off Earrings: https://www.thebeautyandblingboutique.com/ Make Up: https://imandiamondartistry.square.site/?fbclid=IwAR1hGMojsFfMdxOBk9ZfQyKVoNJY-zgNqYjGRM6OWUxGYfSm6aToj-HAVvg Follow and Visit Melanie's work at: https://www.hypemarketinghouse.com/ Facebook: https://www.facebook.com/MelanieDrueryAllen

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    32 m
  • Episode 5: Leadership Lessons for Entrepreneurs: How to Build and Manage a High-Performing Team | Keep It Cute K Podcast: A Podcast for Women Entrepreneurs
    Jun 9 2023

    Welcome back to Keep it Cute K, the podcast for women entrepreneurs who want to learn corporate strategies for success. In today's episode, we're going to talk about leadership with Ms. AnneMarie Ziegler, the owner of Array Publishing and Marketing. As an entrepreneur, building and managing a successful team is essential for achieving your goals and growing your business. We'll discuss strategies for building a strong team, including how to hire the right people, how to develop a strong team culture, and how to manage your team effectively. Hiring the Right People Hiring the right people is the first step in building a strong team. We'll discuss strategies for hiring the right people, including how to create job descriptions that attract the right candidates, how to conduct effective interviews, and how to evaluate candidates based on their skills, experience, and cultural fit. Developing a Strong Team Culture Developing a strong team culture is essential for building a cohesive and motivated team. We'll talk about strategies for developing a strong team culture, including how to define your company values and mission, how to communicate your vision to your team, and how to create a supportive and inclusive work environment. Managing Your Team Effectively Managing your team effectively is essential for achieving your goals and building a successful business. We'll discuss strategies for managing your team effectively, including how to set clear expectations and goals, how to provide feedback and coaching, and how to empower your team members to take ownership of their work. Building and managing a successful team is essential for achieving your goals and growing your business. By hiring the right people, developing a strong team culture, and managing your team effectively, you can build a cohesive and motivated team that drives your business forward. Thanks for listening to this episode of Keep it Cute K. Join us next week for another episode on corporate strategies for women entrepreneurs. Follow Sylvia and Gena's work from the link below:👇🏾 Facebook: https://www.facebook.com/gena.jenise\ https://www.facebook.com/sylviasglanton2023 Websites: https://www.sylviasglanton.com/https://linktr.ee/GenaJames Wardrobe: https://www.fabfindsboutique.com/ Use code: "Keepitcutek15" for 15% off Earrings: https://www.thebeautyandblingboutique.com/ Make Up: https://imandiamondartistry.square.site/?fbclid=IwAR1hGMojsFfMdxOBk9ZfQyKVoNJY-zgNqYjGRM6OWUxGYfSm6aToj-HAVvg Visit and follow Ms. AnneMarie's work from the link below:👇🏾

    Array Publishing and Marketing, LLC

    https://arraync.com/ https://www.facebook.com/arraymagazinenc Located: 221 Hay Street, Fayetteville, NC, United States, North Carolina Email: hello@arraync.com Phone: (910) 802-2013

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    17 m
  • Episode 4: Navigating the Competitive Landscape: Strategies for Staying Ahead | Keep It Cute K Podcast: A Podcast for Women Entrepreneurs
    Jun 2 2023

    This episode is sponsored by Personameant Solutions Please visit www.personameantsolutions.com or text "credit" to 910-387-1334 Welcome back to Keep it Cute K, the podcast for women entrepreneurs. In this episode, we'll explore proven strategies and insightful techniques to help you navigate the competitive landscape effectively. Competition has become increasingly fierce in today's business world. To thrive in this competitive environment, it's vital to have a comprehensive understanding of how to leverage your unique strengths and differentiate your brand. In "Navigating the Competitive Landscape: Strategies for Staying Ahead," we bring you advice and practical insights on how to stay ahead of the competition. Staying ahead in business requires a proactive approach to innovation and technology. By constantly monitoring industry trends and adopting emerging technologies, businesses can streamline processes, enhance productivity, and create new opportunities. Whether it's embracing automation, artificial intelligence, or leveraging big data analytics, staying ahead allows businesses to gain efficiency, reduce costs, and deliver better products or services to their customers. Anticipating and Meeting Customer Needs Customer expectations are ever-evolving, and businesses need to stay ahead to meet their demands effectively. By understanding changing consumer behaviors, preferences, and market trends, companies can proactively tailor their offerings to stay relevant and capture new opportunities. Regularly engaging with customers through surveys, feedback mechanisms, and social media channels helps businesses identify areas for improvement and develop customer-centric strategies to maintain a competitive edge. Monitoring Competitors and Industry Trends To stay ahead, businesses must closely monitor their competitors and industry trends. Analyzing competitor strategies, product developments, and market positioning allows businesses to identify potential threats and adjust their own strategies accordingly. By staying informed about market dynamics, emerging technologies, and regulatory changes, companies can capitalize on opportunities, mitigate risks, and make informed decisions that keep them ahead of the competition. Agility and Adaptability The ability to adapt swiftly to changing market conditions is crucial for staying ahead in business. In today's fast-paced environment, rigid organizational structures and processes can hinder progress. Embracing agility allows businesses to respond promptly to market shifts, seize opportunities, and mitigate risks. This involves fostering a flexible work environment, empowering employees to take calculated risks, and being open to change. Embracing agility positions businesses to navigate uncertainties and maintain a competitive advantage. Staying ahead in business is vital for long-term success. By embracing innovation, understanding customer needs, monitoring competitors, fostering a culture of continuous learning, and embracing agility, businesses can proactively navigate the ever-changing business landscape. In doing so, they position themselves for growth, seize opportunities, and create sustainable competitive advantages. Embracing change and staying ahead becomes the hallmark of successful businesses that thrive amidst uncertainty and disruption. Follow Sylvia and Gena's work from the link below:👇🏾 Facebook: https://www.facebook.com/gena.jenise\ https://www.facebook.com/sylviasglanton2023 Websites: https://www.sylviasglanton.com/https://linktr.ee/GenaJames Wardrobe: https://www.fabfindsboutique.com/ Use code: "Keepitcutek15" for 15% off Earrings: https://www.thebeautyandblingboutique.com/ Make Up: https://imandiamondartistry.square.site/?fbclid=IwAR1hGMojsFfMdxOBk9ZfQyKVoNJY-zgNqYjGRM6OWUxGYfSm6aToj-HAVvg

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    21 m
  • Episode 3: The Art of Negotiation | Keep It Cute K Podcast: A Podcast for Women Entrepreneurs
    May 26 2023

    The Principles of Negotiation Negotiation is a process of communication between two parties who have different interests or objectives. We'll discuss the key principles of negotiation, such as understanding your own goals and interests, understanding the other party's goals and interests, and seeking creative solutions that benefit both parties. Preparing for a Negotiation Preparation is key to a successful negotiation. We'll talk about how to research the other party's needs and interests, how to anticipate potential objections or challenges, and how to set realistic goals and objectives for the negotiation. Achieving Win-Win Outcomes Negotiation doesn't have to be a zero-sum game. We'll discuss ways to achieve win-win outcomes by seeking creative solutions that benefit both parties. We'll cover strategies such as expanding the pie, finding common ground, and exploring alternative solutions. Negotiation is an essential skill for entrepreneurs, and it can be learned and improved over time. By understanding the key principles of negotiation, preparing effectively, and seeking win-win outcomes, you can get what you want in business and build stronger relationships with your partners and clients. Thanks for listening to this episode of Keep it Cute K. Join us next week for another episode on corporate strategies for women entrepreneurs. Follow Sylvia and Gena's work from the link below:👇🏾 Facebook: https://www.facebook.com/gena.jenise\ https://www.facebook.com/sylviasglanton2023 Websites: https://www.sylviasglanton.com/https://linktr.ee/GenaJames Wardrobe: https://www.fabfindsboutique.com/ Use code: "Keepitcutek15" for 15% off Earrings: https://www.thebeautyandblingboutique.com/ Make Up: https://imandiamondartistry.square.site/?fbclid=IwAR1hGMojsFfMdxOBk9ZfQyKVoNJY-zgNqYjGRM6OWUxGYfSm6aToj-HAVvg

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    18 m
  • Crafting Your Brand Story: The Power of Story Telling
    May 19 2023

    This episode is sponsored by Personameant Solutions Please visit www.personameantsolutions.com or text "credit" to 910-387-1334 Welcome back to Keep it Cute K, the podcast for women entrepreneurs who want to learn corporate strategies for success. In today's episode, we're going to talk about the power of storytelling in business. We'll discuss why having a compelling brand story is so important, how to craft a story that resonates with your audience, and ways to share your story effectively. Why Brand Storytelling Matters In a crowded marketplace, a strong brand story can help you stand out and connect with your audience. We'll discuss why people are naturally drawn to stories, how storytelling can help you differentiate yourself from competitors, and why a clear brand story is essential for building trust with customers. Crafting Your Brand Story Crafting a compelling brand story requires a deep understanding of your audience, your values, and your unique selling proposition. We'll talk about how to identify the key elements of your brand story, including your origin story, your mission statement, and your brand personality. We'll also cover tips for making your story relatable and engaging to your target audience. Sharing Your Story Effectively Once you've crafted your brand story, it's important to share it in a way that resonates with your audience. We'll discuss how to incorporate your brand story into your marketing materials, such as your website, social media profiles, and email newsletters. We'll also cover strategies for sharing your story in person, such as through public speaking engagements or networking events. Crafting a compelling brand story is an essential part of building a successful business. By understanding the power of storytelling and learning how to craft and share your brand story effectively, you can connect with your audience and build a loyal customer base. Thanks for listening to this episode of Keep it Cute K. Join us next week for another episode on corporate strategies for women entrepreneurs.


    Follow Sylvia and Gena's work from the link below:👇🏾

    Facebook: https://www.facebook.com/gena.jenise\

    https://www.facebook.com/sylviasglanton2023


    Websites:

    https://www.sylviasglanton.com/

    https://linktr.ee/GenaJames

    Wardrobe: https://www.fabfindsboutique.com/ Use code: "Keepitcutek15" for 15% off

    Earrings: https://www.thebeautyandblingboutique.com/

    Make Up: https://imandiamondartistry.square.site/?fbclid=IwAR1hGMojsFfMdxOBk9ZfQyKVoNJY-zgNqYjGRM6OWUxGYfSm6aToj-HAVvg

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    22 m
  • Networking 101: Building Connections That Matter with Gena James
    May 10 2023

    Welcome to Keep it Cute K, a podcast for women entrepreneurs who want to learn corporate strategies for success. In today's episode, we're going to talk about one of the most important skills for entrepreneurs: networking. We'll discuss the dos and don'ts of building meaningful connections, how to identify key contacts, and ways to maintain relationships over time. Networking is crucial for entrepreneurs because it helps you build relationships with people who can help you grow your business. Whether you're seeking funding, mentorship, or strategic partnerships, having a strong network can make all the difference. But it's not just about the number of contacts you have – it's about the quality of those connections. We'll discuss how to identify and prioritize the people who can make the biggest impact on your business. Building meaningful connections is all about creating value for others. We'll talk about how to approach networking from a place of service, rather than self-promotion. We'll also cover tips for making a great first impression, asking the right questions, and following up effectively after a networking event. Once you've made connections, it's important to maintain and nurture those relationships over time. We'll discuss ways to stay in touch with your contacts, how to offer value to them, and how to ask for help when you need it. We'll also cover common networking mistakes to avoid, such as being too pushy or forgetting to follow up. Networking is a critical skill for entrepreneurs, and it's one that can be learned and improved over time. By building meaningful connections with the right people and nurturing those relationships, you can take your business to the next level. Thanks for listening to this episode of Keep it Cute K. Join us next week for another episode on corporate strategies for women entrepreneurs. Follow Sylvia and Gena's work from the link below:👇🏾 Facebook: https://www.facebook.com/gena.jenise\

    https://www.facebook.com/sylviasglanton2023 Websites: https://www.sylviasglanton.com/

    https://linktr.ee/GenaJames


    Wardrobe: https://www.fabfindsboutique.com/

    Use code: "Keepitcutek15" for 15% off

    Earrings: https://www.thebeautyandblingboutique.com/

    Make Up: https://imandiamondartistry.square.site/?fbclid=IwAR1hGMojsFfMdxOBk9ZfQyKVoNJY-zgNqYjGRM6OWUxGYfSm6aToj-HAVvg

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    18 m
  • Introduction
    May 9 2023

    Welcome to Keep It Cute K: A podcast for women entrepreneurs hosted by the top business coach, Ms. Sylvia S. Glanton. In this podcast, we showcase the journeys of successful female business owners and entrepreneurs, who share their insights, tips, and tricks on how to navigate the world of entrepreneurship.


    As the founder of her own successful business, Sylvia knows first-hand the challenges and triumphs of building a brand from scratch. With Keep It Cute K, she brings her expertise and passion for entrepreneurship to a wider audience, interviewing women entrepreneurs from all walks of life and across various industries.


    From startup stories to overcoming obstacles and finding your unique voice, Keep It Cute K is your go-to source for inspiration and advice in the world of business. So tune in and join us as we celebrate the successes and learn from the experiences of these incredible women.

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    2 m
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