“Job Hugging” Is Real: The New Nonprofit Job Market

Job searches in the nonprofit sector aren’t just about “what’s next” anymore they’re about navigating a labor market that feels equal parts opportunity and uncertainty. We visit with Dana Scurlock, Managing Director of Staffing at Staffing Boutique, to talk about what’s really happening on both sides of the hiring desk and how nonprofit professionals can compete with more strategy and less stress.

Dana describes today’s market as “a little bit of everything,” explaining why so many experienced professionals are staying put. She introduces a newer trend she’s seeing across industries: “job hugging” where talented mid-level and senior candidates hold tightly to stable roles, making it harder for nonprofits to recruit proven performers and slowing down the pace of hiring. At the same time, organizations are being more cautious with budgets and taking longer to hire, sometimes choosing a vacancy over a rushed decision.

Then the conversation turns to modern job-search tactics and what nonprofits should expect from candidates (and vice versa). Dana makes the business case for tailoring every application, just like fundraising requires tailored outreach: fewer applications, better aimed. She also shares how AI tools can help candidates align resumes with recruiter keyword searches so the right experience actually shows up when hiring teams search. As Dana puts it, “AI really can be a helpful assistant when it comes to building your resume and optimizing your resume for some of the Boolean and keyword searches.”

One of the most eyebrow-raising moments is the rise of the one-way video interview: candidates recording answers to prompts without a live interviewer. Dana and host Julia Patrick react strongly to what that may signal about candidate experience and employer brand. Dana frames it plainly: “It affects your brand, it affects your ability to retain staff.” From virtual first-round interviews to smarter follow-up emails, the big takeaway is clear: nonprofit hiring is evolving fast and the organizations that treat recruitment like a core business function will win better talent.

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