Jennifer Moore

Today we are chatting with Illustrator, Jennifer Moore, who wants to find a way to balance her artistry with entrepreneurship. We talk to her about building a structure for her business that will help her to keep motivated, and she explains that the ideal scenario for her would be to achieve a 70 30 split between her repeat retail business and the bespoke projects that she loves. Lots of familiar themes here, including how to maintain focus, leveraging existing clients for referrals, and building those all important strategies for consistency. Let's take a listen.