Jennifer Barnwell, President of Curator Hotel and Resort Collection

From the Jersey Shore to the Sunset Strip, the Garden of the Gods to Boston Common, the Eden Roc to the El Capitan, Curator Hotel and Resort Collection has been on an absolute tear, bringing some of the most unique and independent properties in the country together in a groundbreaking collective.

Jennifer Barnwell talks with us about Curator's ROI-first model and value proposition, the "brand or boutique dilemma" for hotel owners, keeping the indie vibe intact, and the human touch versus automation. Plus: robot massages, Parisian adventures, and the special sauce that goes into evaluating properties to join Curator.