To kick off 2026, Brian welcomes back one of the show’s most popular guests: Charles Duhigg, author of The Power of Habit and Supercommunicators. Together, they unpack why January is such a powerful moment to change, why most New Year’s resolutions fail and how to create habits that last.

Then two also discuss the importance of personal, high-touch communications and why, in an age of increasing AI, it’s more important than ever. Charles breaks down the three main types of conversations — practical, emotional and social — and how to recognize each type and then pivot when needed.

Brian also gets insights and tips on how to lean into his two chosen “words of the year” to create impactful results.

YOU WILL LEARN:

• How small steps and rewards can lead to habits that produce lasting habits.
• Why personalized human communication is still important, even as AI advances in our world.
• How to “super communicate” by matching practical, emotional and social conversations with the situation at hand.

MENTIONED IN THIS EPISODE:

• Buffini Coaching Live
• The Power of Habit by Charles Duhigg
• Supercommunicators by Charles Duhigg

NOTEWORTHY QUOTES FROM THIS EPISODE:

“There's something about beginnings that give us additional motivation, that give us additional commitment, that give us oftentimes additional time and dedication.” — Charles Duhigg

“When I set those little goals…that’s the science of small wins…that’s going to make it easier and easier for those goals to become habits and to become automatic.” — Charles Duhigg

“Every habit has three components: a cue, a routine, and a reward.” — Charles Duhigg

“Instead of setting a New Year’s resolution that’s a goal, set one that’s a plan.” — Charles Duhigg

“You can not only change any habit you want—you can create any habit you want.” — Charles Duhigg

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Do you want to smash your new year goals in the next 12 months? In this episode, Brian shares how a Formula 1 strategy will give you a powerful start, help you build momentum and get you on track to come out on top this year.

YOU WILL LEARN:

· The power of the formation lap.

· Why winners start from the front.

· The magic of written goals.

MENTIONED IN THIS EPISODE:

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NOTEWORTHY QUOTES FROM THIS EPISODE:

“If you want to win, you’ve got to start off right.” – Brian Buffini

“When you get a quick win, it grows your confidence.” – Brian Buffini

“You don't have to be great to start, but you have to start to be great.” – Zig Ziglar

“Check off your goals as you achieve them.” – Brian Buffini

“Once I got exposed to the magic of goal writing, everything changed.” – Brian Buffini

Itsagoodlife.com

Hosted on Acast. See acast.com/privacy for more information.

In this moving and intimate episode of It’s a Good Life, Anna Buffini, Brian Buffini’s daughter and the company’s new social media manager, interviews her father about an array of topics. The two cover how to start the new year off right, best practices on goal setting, and the power of perseverance when times are tough.

Anna also shares the lessons she learned from years of competing as a top-ranked dressage athlete and the peace she feels as that chapter closes.

And Brian previews the upcoming Buffini Coaching Live, a free virtual event ton Jan. 22, that will feature inspirational leaders including Dr. Henry Cloud, Ken Coleman and Jon Acuff.

YOU WILL LEARN:

• How to start the year off with motivation and momentum
• How to keep showing up through the “middle season” when the work is high and the results feel slow.
• How even setting a small goal can get you started on the right path to achieving bigger ones.

MENTIONED IN THIS EPISODE:

Buffini Coaching Live - Register Today

NOTEWORTHY QUOTES FROM THIS EPISODE:

“A bad plan executed violently beats the perfect plan never done.” – Brian Buffini

“You know, we're promised in this country life, liberty, and the pursuit of happiness. And to me, the pursuit of those resolutions is what happiness is.” — Brian Buffini

“We all want to control everything. But the one thing you can do is control your attitude for this day. You can control your effort for this day.”

“One thing I do when I'm feeling that negativity pull me down, will no matter what, list 10 things I'm grateful for.” — Brian Buffini

“If I was to say probably the strongest thing I've done as a on my own journey, just as a man, not as a husband, father, or businessman, is become unattached to things.” — Brian Buffini

itsagoodlife.com

Hosted on Acast. See acast.com/privacy for more information.