Is AI the Future of SEO? Learn from James Dooley, The Agency Insider Podcast

Navneet Kaushal sits down with James Dooley for a deep, unfiltered breakdown of SEO, lead generation, link building, indexing, artificial intelligence, and scaling an agency in 2026. James Dooley explains how he built and scaled more than 35 million digital assets because adaptable systems outperform outdated tactics. The conversation uncovers why user signals, semantic optimisation, entity strength, and technical precision now dominate modern search because Google rewards brands that prioritise relevance, trust, and engagement.

This episode explores the evolution of rank and rent, performance-based lead generation, indexing strategies, backlink testing, topical authority, and the rise of AI-assisted content because every agency needs strategies that survive volatile algorithm shifts. Navneet Kaushal challenges James Dooley on client acquisition, scaling teams, SOP development, white-label SEO, and the realities of competing in competitive industries because real-world experience gives listeners a practical roadmap.

James Dooley breaks down how resilience, innovation, and systems thinking shaped his journey because sustainable growth demands consistency over shortcuts. The discussion also explores AI-powered workflows, automated agents, content generation, link decay recovery, indexing tools, and brand trust because agencies now scale faster when humans and automation work together.

This episode delivers grounded advice for agency owners who want better clients, stronger systems, scalable results, and a clear edge in the market.