Twenty years ago, I walked into a new client's office and found dead fish floating in a neglected tank and cubicles stuffed with trash bags.

That's the power of a threshold. It's the moment someone steps into your space and decides whether you're legit.

Listen to this week's episode and learn how to find your dead fish, get prospects across your threshold, and turn first impressions into your biggest competitive advantage.

Visit trstimson.com for more resources.

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Proposals should be routine in your business. You write them all the time because customers don't buy AV services over the phone. They need documentation.

The problem? Most proposals are terrible.

https://www.trstimson.com/proposal-template/

New year, same pricing habits? Still sending proposals without deadlines and itemizing every line like it's 2005?

Your competitors have moved on. Your customers have seen the difference.

In this episode, I'm covering what you should already be doing in 2026 and what you need to start trying. Packages that sell shows instead of gear. Cost-plus pricing that simplifies negotiation. Good-until dates that kill dead deals.

Listen now and make this the year you stop making excuses.

Visit trstimson.com for more resources.

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