Instagram Basics for Insurance Agents

Sarah loves Instagram, but does that mean it’s a viable marketing tool for insurance agents? Listen as she evaluates the ‘gram for agent use and learn how you can do the same.

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Resources:

2016 vs. 2026: The Insurance Edition

Field Notes on Digital Marketing Resources

Optimize Your Online Presence ft. Aaron Kassover

Sarah’s Instagram Profile

Social Media Marketing for Insurance Agents

References:

“About Professional Accounts on Instagram.” Help.Instagram.Com, Instagram, help.instagram.com/138925576505882/. Accessed 4 Feb. 2025

Gottfried, Jeffrey, and Eugenie Park. “Americans’ Social Media Use 2025.” Pewresearch.Org, Pew Research Center, 20 Nov. 2025, www.pewresearch.org/internet/2025/11/20/americans-social-media-use-2025/.

“Convert an Instagram Personal Profile to a Business Profile .” Help.Hootsuite.Com, Hootsuite, 21 Oct. 2025, help.hootsuite.com/hc/en-us/articles/1260804251950-Convert-an-Instagram-Personal-profile-to-a-Business-profile.

“How to Set up a Business Account on Instagram.” Help.Instagram.Com, Instagram, help.instagram.com/502981923235522/. Accessed 4 Feb. 2025.

“How to Set up a Creator Account on Instagram.” Help.Instagram.Com, Instagram, help.instagram.com/2358103564437429/. Accessed 4 Feb. 2025.

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