Inside HSN: Beauty Ammo in the Warzone
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I had just barely walked onto set when the countdown began:
5 … 4 … 3 … 2 … 1 …
And then — we were live.
The host launched into her bubbly intro:
“Today we’re welcoming celebrity makeup artist MB York with her Hollywood’s Secret Weapon — the Beauty Ammo Kit…”
Celebrity images flashed across the screen as she turned to me…
And before I could even speak, I heard a voice screaming through my earpiece:
“MOVE LEFT! CAMERA ZOOMING! HOLD PRODUCT HIGHER! MODEL READY IN 20!”
That was my first moment on national television — and I knew I was one breath away from becoming either a success story… or a cautionary tale.
In this episode you will learn:
-how the Beauty Ammo Kit caught the attention of the HSN buying team
-the rules they give you… and what actually happens once the cameras roll
-the “official rules”… versus what you really need to know to protect your brand
- the unseen factors that affect your outcome — and most creators never see them coming
– what happens when your best work still has to survive live TV
🔗 Connect with MBFollow on Instagram:
👉 @mbyork.beauty
Shop MB York:
👉 www.mbyork.com
Email MB:
👉 mbyorkbeauty@gmail.com